Digital Marketing Executive

We are looking for an experienced Senior Digital Marketing Executive to lead and manage end-to-end digital marketing activities, with a strong focus on e-commerce performance, brand growth, and ROI-driven campaigns. The ideal candidate should have hands-on experience in performance marketing, social media strategy, and analytics.

Key Responsibilities

1. Performance Marketing

• Plan, execute, and optimize campaigns across Meta Ads, Google Ads, and YouTube Ads.

• Manage budgets, bidding strategies, and A/B testing for maximum ROI.

• Monitor daily campaign performance, conversions, and cost efficiency.

2. E-commerce Marketing

• Drive traffic and sales on Shopify, website marketplaces, and D2C channels.

• Improve product listings, SEO, and conversion funnels.

• Coordinate with e-commerce/website teams for landing pages, banners, and marketing content.

3. Social Media & Content

• Develop monthly content calendars for Instagram, Facebook, YouTube, and other channels.

• Coordinate with the creative team for reels, product shoots, ads, and branding creatives.

• Manage influencer collaborations and performance tracking.

4. SEO & Website Optimization

• Conduct keyword research, competitor analysis, and on-page/off-page activities.

• Improve website ranking, organic traffic, and technical SEO aspects.

5. Analytics & Reporting

• Monitor KPIs using Google Analytics, Search Console, Meta Business Suite, and other tools.

• Prepare weekly/monthly marketing reports.

• Identify trends, insights, and growth opportunities based on data.

6. Coordination & Execution

• Work with internal teams: design, operations, and e-commerce.

• Ensure brand consistency across all digital touchpoints.

• Manage campaigns during festive seasons, flash sales, and new product launches.

Required Skills & Qualifications

• 3–6 years of experience in Digital Marketing (E-commerce preferred).

• Strong knowledge of Meta Ads, Google Ads, and YouTube marketing.

• Experience with Shopify or any E-commerce platform.

• Proficiency in SEO, SEM, email/SMS marketing, and automation tools.

• Ability to analyze data and generate actionable insights.

• Good communication, creativity, and project management skills.

• It is a Full Time Digital Marketing job for candidates with 3 - 6 years of experience.

More about this Digital Marketing Executive job

1. What is the eligibility criteria to apply for this Digital Marketing Executive job?
   Ans: The candidate should be Graduate and above and above with 3 - 6 years of experience of experience
2. How much salary can I expect for this job role?
   Ans: You can expect a salary of ₹25000 - ₹40000 per month that depends on your interview. It's a Full Time job in Chennai.
3. How many working days are there for this Digital Marketing Executive job?
   Ans: This Digital Marketing Executive job will have 6 working days.
4. Are there any charges applicable while applying or joining this Digital Marketing Executive job?
   Ans: No, there is no fee applicable for applying this Digital Marketing Executive job and during the employment with the company, i.e., Shrus.
5. Is it a work from home job?
   Ans: No, it’s not a work from home job and can't be done online.
6. How many openings are there for this Digital Marketing Executive role?
   Ans: There is an immediate opening of 1 Digital Marketing Executive at Shrus
7. Who can apply for this job?
   Ans: Both Male and Female candidates can apply for this Digital Marketing job.
8. What are the timings of this Digital Marketing Executive job?
   Ans: This Digital Marketing Executive job has Day Shift.