Marketing Executive

The Marketing Executive – School & College Projects will be responsible for promoting the company’s educational programs, skill development workshops, and institutional services directly to schools and colleges.
This is a B2B field-focused role involving outreach, relationship building, lead generation, seminar/webinar coordination, and achieving admissions/partnership targets.

Key Responsibilities1. School & College Outreach

• Identify and visit schools, colleges, coaching institutes, and academic groups.

• Pitch company programs, skill modules, workshops, and training solutions to principals, HODs, coordinators, and management.

• Build and maintain strong relationships with institutions.

2. B2B Sales & Target Achievement

• Generate leads from schools/colleges and convert them into partnerships.

• Achieve monthly, quarterly, and annual sales/admission targets.

• Negotiate terms, program fees, and event schedules with institutions.

3. Event & Seminar Management

• Plan and organize school seminars, career guidance sessions, skill development workshops, college webinars, and faculty development programs.

• Coordinate with internal trainers, counselors, and operations teams for smooth event execution.

• Ensure maximum student participation and lead collection during events.

4. Marketing & Promotion

• Promote company programs to students during school/college visits.

• Distribute brochures, posters, and marketing materials.

• Conduct branding activities within partner institutions.

5. Lead Management & Reporting

• Maintain proper data of institutions visited, leads generated, and events conducted.

• Follow up regularly with school/college authorities for closures.

• Submit weekly and monthly reports to management.

6. Relationship Building

• Maintain long-term relationships with academic coordinators, principals, directors, and trustees.

• Handle after-event communication and feedback collection.

• Explore repeat business opportunities with existing institutions.

Required Skills & Qualification : Educational Qualification

• Bachelor’s degree in Marketing / Business Administration / Education / Any graduate

• MBA preferred (not mandatory)

Experience

• 1–2 years experience in education marketing, B2B sales, field marketing, or institutional sales.

• Freshers with strong communication skills may also apply (optional based on your need).

Skills

• Strong communication & presentation skills

• Ability to speak confidently in front of students & teachers

• Good negotiation and networking ability

• Must be comfortable with field visits

• Knowledge of MS Office, Google Sheets, CRM (basic)

• Ability to plan events and handle logistics

Personal Attributes

• Self-motivated and target-oriented

• Pleasant personality & professional behavior

• Strong relationship-building skills

• Ability to work independently and travel regularly

• Problem-solving attitude

• It is a Full Time Marketing job for candidates with 1 - 2 years of experience.

More about this Marketing Executive job

1. What is the eligibility criteria to apply for this Marketing Executive job?
   Ans: The candidate should be Graduate and above and above with 1 - 2 years of experience of experience
2. How much salary can I expect for this job role?
   Ans: You can expect a salary of ₹10000 - ₹22000 per month + Incentives that depends on your interview. It's a Full Time job in Kolkata.
3. How many working days are there for this Marketing Executive job?
   Ans: This Marketing Executive job will have 6 working days.
4. Are there any charges applicable while applying or joining this Marketing Executive job?
   Ans: No, there is no fee applicable for applying this Marketing Executive job and during the employment with the company, i.e., Workbuds.
5. Is it a work from home job?
   Ans: No, it’s not a work from home job and can't be done online.
6. How many openings are there for this Marketing Executive role?
   Ans: There is an immediate opening of 1 Marketing Executive at Workbuds
7. Who can apply for this job?
   Ans: Both Male and Female candidates can apply for this Marketing job.
8. What are the timings of this Marketing Executive job?
   Ans: This Marketing Executive job has 10:00 AM - 07:00 PM timing.