Social Media marketing executive

We are seeking an experienced and highly skilled Advanced Social Media Manager to take full control of our Meta ecosystem (Facebook, Instagram, WhatsApp, and Ads Manager). The ideal candidate will be responsible for end-to-end management — including strategy, content planning, paid campaigns, analytics, audience engagement, and performance optimization.

Key Responsibilities:

• Develop and implement data-driven social media strategies aligned with brand goals and marketing objectives.

• Plan monthly content calendars, campaign timelines, and performance milestones.

• Coordinate with design, video, and copy teams to create engaging content.

• Full hands-on control of Meta Business Suite, Ads Manager, and Audience Manager.

• Manage page settings, ad accounts, pixels, catalogs, events, and connected assets.

• Ensure accurate tracking, conversion setup, and remarketing audiences.

• Handle all ad campaigns — from budgeting and targeting to A/B testing and optimization.

• Oversee daily posting, community management, and brand tone consistency.

• Leverage trending formats (Reels, Stories, Collaborations) for maximum reach.

• Collaborate with influencers and partners for brand amplification.

Required Skills & Experience:

• 3–5+ years of professional experience managing Meta platforms end-to-end.

• Advanced knowledge of Meta Ads Manager, Pixel Setup, Custom/Lookalike Audiences, and Conversion Tracking.

• Strong understanding of content trends, analytics tools (Meta Insights, Google Analytics), and ad performance metrics.

• Proficiency in social media management tools (e.g., Meta Business Suite, Creator Studio, Buffer, or Hootsuite).

• Excellent communication, creative thinking, and data interpretation skills.

Preferred Qualifications:

• Meta Certified Digital Marketing Associate or Meta Certified Media Buying Professional.

• Ability to handle multi-platform coordination (Instagram, Facebook, Threads, Snapchat, WhatsApp, and Messenger).

• It is a Full Time Digital Marketing job for candidates with 2 - 6+ years Experience.

More about this Social Media marketing executive job

1. What is the eligibility criteria to apply for this Social Media marketing executive job?
   Ans: The candidate should be Graduate and above and above with 2 - 6+ years Experience of experience
2. How much salary can I expect for this job role?
   Ans: You can expect a salary of ₹15000 - ₹25000 per month that depends on your interview. It's a Full Time job in Kolkata.
3. How many working days are there for this Social Media marketing executive job?
   Ans: This Social Media marketing executive job will have 6 working days.
4. Are there any charges applicable while applying or joining this Social Media marketing executive job?
   Ans: No, there is no fee applicable for applying this Social Media marketing executive job and during the employment with the company, i.e., Echo Entertainment Private Limited.
5. Is it a work from home job?
   Ans: No, it’s not a work from home job and can't be done online.
6. How many openings are there for this Social Media marketing executive role?
   Ans: There is an immediate opening of 1 Social Media marketing executive at Echo Entertainment Private Limited
7. Who can apply for this job?
   Ans: Both Male and Female candidates can apply for this Digital Marketing job.
8. What are the timings of this Social Media marketing executive job?
   Ans: This Social Media marketing executive job has Day Shift.