A Banquet Sales Executive is responsible for driving revenue by booking and coordinating corporate, social, and MICE (Meetings, Incentives, Conferences, Exhibitions) events. They manage the entire sales cycle—from generating leads and touring the venue with clients to finalizing contracts and ensuring flawless event execution.
Key Responsibilities
Lead Generation & Sales: Proactively source new clients through cold calling, networking, and market research to build a robust sales pipeline.
Client Consultations: Conduct property tours, understand client requirements (budget, menu, seating, A/V needs), and propose customized packages.
Contract & Rate Negotiation: Negotiate pricing, food and beverage (F&B) minimums, and contract terms while maximizing profitability for the property.
Cross-Departmental Coordination: Create detailed Banquet Event Orders (BEOs) and communicate them clearly with the culinary, operations, and setup teams to ensure seamless execution.
Target Achievement: Consistently meet or exceed individual and departmental revenue targets.
Relationship Management: Build long-term client relationships to drive repeat business and secure positive reviews.
Qualifications & Requirements
Education: Bachelor’s degree in Hospitality Management, Business Administration, or a related field.
Experience: Typically 1–4 years of experience in event sales, catering, or hospitality, depending on the property segment.
Skills: Strong negotiation, exceptional verbal and written communication, and high attention to detail.
Technical Proficiency: Familiarity with Hotel Management Systems (HMS/PMS) or CRM tools.