Business Development Executive

Business Development Executive (BDE)

Job Overview

We are looking for a motivated and result-driven Business Development Executive (BDE) to promote our School ERP, Learning Management System (LMS), and Other Mobile App solutions to schools, coaching institutes, and small offices.

The ideal candidate will be responsible for lead generation, product demonstrations, client acquisition, and relationship management, while also contributing to market insights and digital promotion initiatives. This role involves regular field visits, client meetings, and sales follow-ups, making it ideal for candidates interested in sales, technology solutions, and the education sector

Key Responsibilities

Sales & Client Acquisition

• Visit schools, coaching institutes, and small offices to introduce and demonstrate ERP and LMS solutions.

• Conduct product presentations and demos for principals, administrators, and decision-makers.

• Convert prospects into paying customers and support onboarding of institutions.

Lead Generation & Outreach

• Identify potential institutions and generate new business opportunities.

• Conduct cold calls and follow-ups to schedule meetings and demonstrations.

• Maintain a pipeline of leads and track progress until closure.

Client Relationship Management

• Build and maintain strong relationships with schools and institutional clients.

• Ensure smooth onboarding and adoption of the platform.

• Address client queries and coordinate internally for support.

Market Research & Product Feedback

• Gather feedback from institutions regarding product usability and improvement areas.

• Share insights with the development team for product enhancement.

Data Management & Reporting

• Maintain records of visits, calls, demos, and closures.

• Prepare and update lead databases using Excel or CRM tools.

• Submit daily activity reports, weekly updates, and monthly performance reports.

Digital Promotion Support

• Assist in sharing or creating promotional content for Facebook, Instagram, and YouTube.

• Support digital marketing campaigns by sharing demos, testimonials, and product information.

Key Performance Indicators (KPI)

Performance will be measured based on the following:

• Minimum 3–4 schools onboarded per month

• Minimum 1,000+ students onboarded per month

• 15–20 school visits per week

• 8–10 product demonstrations per week

• 20–25 cold calls per day

• Maintaining accurate sales activity reports and lead tracking.

Eligibility Criteria

• Freshers or candidates with 0–2 years of experience in sales, marketing, or business development.

• Graduation in Business, Marketing, Commerce, or any related field preferred.

• Good communication and presentation skills.

• Comfortable with field visits and client interaction.

• Basic knowledge of Excel, email communication, and social media platforms.

Skills Required

• Sales and negotiation skills

• Communication and presentation skills

• Lead generation and follow-up discipline

• Relationship management

• Basic digital marketing awareness

• Self-motivated and target-driven mindset

Probation Period

The selected candidate will undergo a 3-month probation period during which performance will be evaluated based on defined KPIs.

Working Schedule

Monday – Friday: Full Working Day
Saturday: Half Day

Why Join Us?

• Opportunity to work in a growing EdTech / ERP startup

• Hands-on experience in technology sales

• Attractive performance-based incentives

• Exposure to school management and digital education platforms

• It is a Full Time Field Sales job for candidates with 0 - 2 years of experience.