Digital marketing manager

We are looking for an experienced Digital Marketing Expert with a strong performance mindset to plan, execute, and optimize digital marketing campaigns across multiple platforms. The ideal candidate should have hands-on experience with Google Ads, Meta (Facebook & Instagram) Ads, Social Media Marketing, and Google Analytics, along with a proven track record of driving growth and ROI.

Key Responsibilities

• Plan, launch, manage, and optimize Google Ads (Search, Display, Shopping, Performance Max).

• Manage and scale Meta Ads (Facebook & Instagram) with a strong focus on conversions and ROAS.

• Develop and execute Social Media Marketing strategies across platforms (Instagram, Facebook, etc.).

• Monitor campaign performance using Google Analytics and other tracking tools.

• Analyze data, prepare performance reports, and provide actionable insights.

• Optimize landing pages, ad creatives, audiences, and funnels for better conversions.

• Manage budgets efficiently and improve cost per acquisition (CPA).

• Stay updated with latest digital marketing trends, algorithms, and best practices.

• Coordinate with design/content teams for ad creatives and campaigns.

Required Skills & Qualifications

• Minimum 4–5 years of hands-on experience in Digital Marketing.

• Strong expertise in Google Ads & Meta Ads.

• Solid understanding of Google Analytics, tracking, and performance metrics.

• Experience in Social Media Marketing & campaign strategy.

• Ability to interpret data and make performance-driven decisions.

• Knowledge of conversion tracking, pixels, and tag management.

• Strong analytical, communication, and reporting skills.

• Experience in e-commerce or retail marketing is a plus.

• It is a Full Time Digital Marketing job for candidates with 4 - 6+ years Experience.