Digital Marketing Executive

Job Title: Digital Marketing Executive & Lead Generation Specialist
Location: Landran, Mohali

Vacancies: 1
Salary: ₹3 LPA (Fixed) + Incentives
Experience: 2+ Years
Qualification: Bachelor’s Degree
Employment Type: Full Time
Working Days & Hours: Monday To Friday
Industry: IT Services
Team Size: 8
Interview Process: 2 Round

About the Role

We are hiring a proactive and result-oriented Digital Marketing Executive & Lead Generation Specialist to manage paid campaigns, drive consistent leads, and execute organic digital growth strategies.

The ideal candidate must have hands-on experience with Meta Ads, LinkedIn Ads, Google Ads, social media management, and lead generation tools. Strong knowledge of sales funnels, retargeting, audience segmentation, and ROAS optimization is a must.

Key Responsibilities

Paid Advertising & Performance Marketing

• Plan, create, manage, and optimize paid campaigns on Meta, LinkedIn, and Google Ads.

• Maintain consistent ROAS and continuously optimize ad performance.

• Create campaign strategies for audience targeting, retargeting, and funnel optimization.

Lead Generation

• Achieve daily, weekly, and monthly lead generation targets.

• Generate leads through organic channels: LinkedIn Sales Navigator, Google Maps, social media outreach, and community groups.

• Execute funnel-based strategies to acquire qualified leads.
  
  

Social Media Management

• Manage and oversee all major platforms: Facebook, Instagram, LinkedIn, Twitter, YouTube, etc.

• Plan, schedule, and monitor content using social media management tools.

• Track engagement, reach, and conversions to improve performance.

Reporting & Optimization

• Prepare weekly and monthly reports for campaigns, leads, and ROI.

• Monitor analytics, identify opportunities, and recommend improvements.

Required Skills & Qualifications

• 2+ years of hands-on experience in digital marketing & lead generation.

• Strong expertise in Meta Ads, Google Ads, LinkedIn Ads.

• Knowledge of sales funnels, retargeting, audience segmentation, and performance tracking.

• Familiarity with industry tools like:
  
  

  • Meta Business Suite

  • Google Analytics

  • Google Tag Manager

  • LinkedIn Sales Navigator

  • Social Media Management Tools
    
    

• Excellent communication, analytical thinking, and result-driven mindset.

Perks & Benefits

• Performance-based bonuses for achieving and exceeding ROAS & lead targets.
  
  

• Fast career growth in a rapidly expanding digital marketing team.

• Opportunity to work with diverse industries and advanced marketing tools.

• It is a Full Time Digital Marketing job for candidates with 2 - 6 years of experience.

More about this Digital Marketing Executive job

1. What is the eligibility criteria to apply for this Digital Marketing Executive job?
   Ans: The candidate should be Graduate and above and above with 2 - 6 years of experience of experience
2. How much salary can I expect for this job role?
   Ans: You can expect a salary of ₹20000 - ₹25000 per month that depends on your interview. It's a Full Time job in Mohali.
3. How many working days are there for this Digital Marketing Executive job?
   Ans: This Digital Marketing Executive job will have 5 working days.
4. Are there any charges applicable while applying or joining this Digital Marketing Executive job?
   Ans: No, there is no fee applicable for applying this Digital Marketing Executive job and during the employment with the company, i.e., Zixisoft Technologies Llp.
5. Is it a work from home job?
   Ans: No, it’s not a work from home job and can't be done online.
6. How many openings are there for this Digital Marketing Executive role?
   Ans: There is an immediate opening of 2 Digital Marketing Executive at Zixisoft Technologies Llp
7. Who can apply for this job?
   Ans: Both Male and Female candidates can apply for this Digital Marketing job.
8. What are the timings of this Digital Marketing Executive job?
   Ans: This Digital Marketing Executive job has Day Shift.