Digital Marketing Executive

35,000 - 50,000 /month

Aloka Developers Private Limited

Bidarahalli, Bangalore

1 - 5 years Experience in Digital Marketing

2 Openings

Full Time

Skills Required

SEO

Google Analytics

Google AdWords

Digital Campaigns

Social Media

Job Highlights

Graduate and above

All genders

6 days working | Day Shift

Job Benefits: PF

Job Description

JOB DESCRIPTION – DIGITAL MARKETING EXECUTIVE

Company: Aloka Developers Private Limited
Industry: Real Estate
Position: Digital Marketing Executive
Experience: 1–5 Years
Location: Bengaluru
Employment Type: Full-Time | Work From Office

Job Summary :

We are looking for a creative, performance-driven and result-oriented Digital Marketing Executive to manage our online marketing activities and generate quality leads for our real estate projects.

The candidate will be responsible for planning and executing digital campaigns, managing social media platforms, running paid advertisements, improving online visibility and supporting the sales team with qualified leads.

Key Responsibilities

Plan and execute digital marketing campaigns for real estate projects.
Manage and optimize Meta Ads (Facebook & Instagram) and Google Ads campaigns.
Generate quality property leads and improve lead quality and conversion rates.
Monitor and optimize CPL (Cost Per Lead), CTR, conversions and campaign ROI.
Manage company social media platforms including Instagram, Facebook, LinkedIn and YouTube.
Create and coordinate engaging posts, reels, property videos, creatives and promotional content.
Develop content for websites, landing pages, property listings and social media.
Implement basic SEO, SEM and SMO strategies to improve online visibility.
Manage and update website/property listings with accurate project information.
Coordinate with the sales team to understand lead quality and improve campaign performance.
Track leads through CRM and maintain proper campaign and lead-generation records.
Monitor competitors, market trends and digital marketing activities in the real estate sector.
Prepare daily/weekly/monthly digital marketing performance reports.
Conduct A/B testing of advertisements, creatives, audiences and landing pages.
Support remarketing and retargeting campaigns to convert potential customers.
Coordinate with designers, content creators, photographers/videographers or external agencies when required.

Required Skills

Strong knowledge of Digital Marketing and Lead Generation.
Hands-on knowledge of Meta Ads and Google Ads.
Knowledge of SEO, SEM and Social Media Marketing.
Understanding of marketing funnels and online lead conversion.
Basic knowledge of Google Analytics, Meta Business Suite and conversion tracking.
Good content-writing and communication skills.
Knowledge of Canva or similar creative tools is an advantage.
Basic knowledge of WordPress/website management is preferred.
Strong analytical and problem-solving skills.
Ability to work with targets and marketing budgets.

Preferred Qualification

Bachelor's degree in Marketing, Business Administration, Communications or a related field.
1–3 years of experience in Digital Marketing.
Experience in real estate marketing is preferred.

Key Performance Indicators (KPIs)

Number of qualified leads generated.
Cost Per Lead (CPL).
Lead-to-site-visit conversion.
Site-visit-to-sales conversion.
Campaign ROI/ROAS.
Website traffic and enquiries.
Social media reach and engagement.
Overall digital brand visibility.

What We Offer

Competitive salary.
Performance-based incentives/rewards.
Career growth opportunities.
Opportunity to work on real estate projects and performance marketing campaigns.
Dynamic and growth-oriented work environment.

Work Location: Bengaluru
Work Mode: Work From Office

Other Details

It is a Full Time Digital Marketing job for candidates with 1 - 5 years of experience.

More about this Digital Marketing Executive job

What skills and experience do you need for this Digital Marketing Executive job?
Ans : To apply for this Digital Marketing Executive job, candidates should have skills like SEO, Google Analytics, Google AdWords, Digital Campaigns, Social Media along with 1-5 years of experience.
How much can you earn in this position?
Ans : You can earn between ₹35,000-₹50,000 per month in this Digital Marketing Executive position.
What shift and timings does this job follow?
Ans : This Digital Marketing Executive job follows a Day shift.
Do you need to visit the office for this job?
Ans : Yes, candidates need to visit the office and work from the location in Bidarahalli, Bangalore.
How many openings are available for this position?
Ans : There are 2 openings available for this position.
Is this job open for all genders?
Ans : Yes, this Digital Marketing Executive job is open for both male and female candidates.
What work will you do in this role?
Ans : As a Digital Marketing Executive, you will work on skills like SEO, Google Analytics, Google AdWords, Digital Campaigns, Social Media.
Where is this job located?
Ans : This Digital Marketing Executive job is located in Bidarahalli, Bangalore.
What kind of candidate is ideal for this job?
Ans : A candidate with skills like SEO, Google Analytics, Google AdWords, Digital Campaigns, Social Media along with 1-5 years of experience is ideal for this Digital Marketing Executive job.
Why should you apply for this Digital Marketing Executive job?
Ans : This Digital Marketing Executive job offers a salary between ₹35,000-₹50,000 per month. This is a Full Time opportunity and has 2 openings available.