KEY RESPONSIBILITIES
Handle all incoming wedding inquiries (calls, Instagram, website, referrals, venues).
Conduct discovery calls and understand client requirements, budgets and vision.
Schedule and attend client meetings (virtual & in-person).
Prepare and present proposals,mood directions and costing with the planning team.
Coordinate internally with planning & design teams
Maintain lead tracker and CRM hygiene
Close deals while protecting brand value (no unnecessary discounting)
Follow up consistently and convert leads into confirmed bookings.
Maintain a strong sales pipeline and achieve monthly/quarterly targets.
Venue & Hotel Relations
Build and maintain relationships with new hotels, resorts and wedding venues.
Regularly visit hotels and venues for networking and tie-ups.
Identify potential venue partnerships for preferred planner listings.
Maintain a database of hotel contacts (sales teams, banquet managers, GMs).
Explore collaboration opportunities for:
Wedding packages
Joint marketing
Venue referrals
Ensure Mulberry remains top-of-mind with venue partners.
Client Experience
Ensure warm, prompt and luxury-level communication with all prospects.
Guide clients through the planning process before handover to the execution team.
Maintain relationships with clients even post booking for upselling functions.
Coordination with Internal Teams
Work closely with design, planning and production teams for accurate proposals.
Share clear client briefs and expectations post conversion.
Update team on confirmed events and pipeline status.
Data & Reporting
Maintain CRM/lead tracker daily.
Track source of leads (venue, social media, referral etc.).
Share weekly sales report with management.
Monitor conversion ratio and revenue generated.
Key Skills Required
Strong communication & presentation skills
Sales-driven mindset
Relationship-building ability
Knowledge of wedding industry & venues
Negotiation skills
Organized & detail-oriented
Good with Google Sheets/CRM/WhatsApp communication
Presentable personality
Confidence in client conversations
Strong follow-up discipline
Emotional intelligence
Comfort with long hours & weekend work