Job Description – Business Development Executive – Healthcare
Position: Doctor Onboarding & Business Development Executive
Employment Type: Full-Time | On-Roll
Location: South India – Tier-2 Cities
Compensation: ₹4–5 LPA + Attractive Performance-Based Incentives
Job Overview
We are looking for a young, energetic and result-oriented Business Development Executive who will be responsible for directly approaching doctors, explaining our software/app, demonstrating its benefits and onboarding doctors onto the platform.
This is a field-based role involving extensive travel and direct interaction with doctors. The person will be expected to build the market through direct sales and relationship-building with doctors, rather than relying primarily on agents or intermediaries.
Key Responsibilities
Identify and develop a database of doctors and potential users in assigned locations.
Personally, visit doctors, clinics and healthcare establishments to introduce and promote the company's software/app.
Explain the features, benefits and value proposition of the software/app to doctors.
Conduct product demonstrations and address queries or concerns raised by doctors.
Convince and onboard doctors onto the platform.
Develop strong professional relationships with doctors and healthcare professionals.
Generate new leads through field visits, referrals, local market research and other sources.
Follow up with interested doctors and convert prospects into active users.
Drive market penetration in assigned cities/territories through direct field sales.
Maintain regular follow-ups with onboarded doctors and support initial adoption of the platform.
Maintain daily/weekly records of visits, leads, follow-ups, conversions and doctor onboarding.
Achieve assigned monthly/quarterly onboarding and business development targets.
Travel extensively within the assigned territory as required.
Required Skills & Qualifications
Good communication and interpersonal skills.
Must be fluent in English and at least two of the following Indian languages:
Telugu, Tamil, Kannada, Hindi
Candidates fluent in multiple South Indian languages will be preferred.
Good convincing, presentation and negotiation skills.
Basic computer skills and ability to use MS Office, Excel, email and mobile applications.
Comfortable with extensive field travel and direct doctor interaction.
Self-motivated, energetic and target-oriented.
Ability to work independently and develop a market from the ground up.
Preferred Experience
Prior experience in pharmaceutical sales, medical sales, healthcare sales, medical devices, healthcare technology or doctor/clinic onboarding will be preferred.
Candidates with experience in pharma sales and direct doctor engagement will have an added advantage.
Freshers with excellent communication, confidence and strong field-sales aptitude may also be considered.
Ideal Candidate Profile
The ideal candidate should be:
Young, energetic and confident.
Comfortable approaching doctors directly and initiating conversations.
Willing to travel extensively within Tier-2 cities and surrounding areas.
Good at building professional relationships.
Persuasive without being aggressive.
Comfortable with traditional on-ground sales and market development.
Capable of independently identifying prospects and converting them into users.
Key Performance Indicators
Performance will primarily be measured through:
Number of doctors contacted.
Number of doctor meetings/visits.
Leads generated.
Product demonstrations conducted.
Doctors onboarded.
Active doctors/users generated.
Conversion rate.
Territory/market penetration.
Follow-up and relationship management.
Compensation
CTC: ₹4–5 Lakhs per annum + Heavy Performance-Based Incentives
The incentive structure will be linked to doctor onboarding, activation and other agreed business-development targets, providing significant earning potential for high-performing candidates.
Important Note
This is a direct field-sales and doctor-onboarding role. The candidate is expected to personally visit doctors, build relationships, demonstrate the product and convince them to adopt the software/app.
The role is focused on direct market penetration and doctor acquisition through personal interaction, rather than depending primarily on agents or an intermediary network.