Take responsibility for branch admissions, collections, student satisfaction, and overall performance.
Set daily targets for counsellors and faculty; review results and correct execution gaps.
Monitor enquiries, walk-ins, follow-ups, registrations, and class starts; support admission closing.
Ensure timely dues collection, accurate receipts, expense control, and daily cash reconciliation.
Manage staff attendance, discipline, training, class schedules, and student retention; resolve complaints promptly.
Submit daily reports to management, escalate risks, and complete agreed corrective actions on time.