Associate Manager - Sales and Marketing in Logistics

Associate Manager - Sales & Marketing Responsibilities A. Business Development & Revenue Growth • Identify and acquire new customers including forwarders, CHAs, NVOCCs, shipping lines, and direct shippers. • Promote CFS services such as import handling, export consolidation, bonded warehouse, ICD connectivity, reefer handling, LCL services, hazardous cargo handling, etc. • Achieve monthly/quarterly volume and revenue targets. • Conduct regular market visits to build visibility and generate leads. B. Customer Relationship Management • Maintain strong relationships with key customers to ensure repeat business. • Provide timely resolution of customer queries related to billing, operations, documentation, and cargo movement. • Conduct customer review meetings and gather feedback for service improvement. C. Pricing & Commercial Negotiation • Prepare and submit competitive commercial proposals for CFS services. • Negotiate rates and contractual terms within defined commercial guidelines. • Coordinate with finance for credit approvals and payment collections. D. Market Intelligence • Track competitor activities, pricing trends, new service offerings, and market developments. • Identify opportunities for new services or improvements in existing offerings. E. Coordination with Internal Teams • Work closely with operations, documentation, billing, and customer service teams to ensure service delivery as per customer expectations. • Ensure operational issues affecting customers are escalated and resolved quickly. 3. Key Performance Indicators (KPIs) • Volume growth (TEUs handled per month). • Revenue achieved vs. target. • Number of new accounts acquired. • Customer retention and satisfaction score. • Market share in key trade lanes. • Timely collection of outstanding payments. 4. Skills & Competencies • Strong understanding of CFS operations, import/export processes, and EXIM documentation. • Excellent communication, negotiation, and presentation skills. • Ability to build and maintain long-term customer relationships. • Market intelligence and analytical skills. • Result-oriented, self-driven, and able to work independently Qualifications • Bachelor’s degree (preferably in logistics, commerce, or business). • 3–10 years of experience in CFS, freight forwarding, shipping line, NVOCC, or logistics sales. • Experience in CFS import/export sales is highly preferred.