Research, identify, and onboard influencers, creators, and brand advocates across Instagram, YouTube, and emerging platforms.
Assist in negotiating deliverables, rates, and timelines with influencers.
Coordinate product seeding campaigns, including selecting influencers, shipping products, and tracking results.
Support the planning and execution of influencer campaigns from outreach to reporting.
Maintain and update the influencer database, campaign trackers, and performance metrics.
Monitor influencer content for compliance with brand guidelines, FTC regulations, and legal requirements.
Collaborate with social media, PR, and creative teams to ensure cohesive brand messaging.