Strategy & Planning: Develop comprehensive social media strategies, campaign plans, and content calendars.
Content Management: Create, curate, edit, and schedule engaging content (text, images, videos).
Community Engagement: Monitor, respond to, and foster interaction with followers and customers.
Performance Analysis: Track KPIs (Key Performance Indicators), analyze data, and report on campaign effectiveness.
Trend & Platform Expertise: Stay updated on new trends, algorithms, and platform features to keep the brand relevant.
Collaboration: Work with marketing, design, PR, and sales teams to align messaging and support broader goals.
Brand Voice: Act as the brand's voice online, ensuring consistency across all platforms.