Job Description:
● 2-3 Years of experience in running Google Ads and Meta Ads campaigns, preferably with a D2C brand or edtech company.
● In-depth knowledge of Google ad network: Managing the Business Account, Campaigns, Ad guidelines & Ad formats
● Knowledge of various PPC tools/extensions
● Must have experience in e-commerce advertising on Google.
● Google Ads, PPC Campaign Management, etc.
● Work with leadership to explain and modify strategic plans, can lead a team, and grow with the company
Responsibilities:
● Organize and structure ad campaigns and accounts for maximum positive performance results
● Generating maximum leads/conversions within the designated budget
● Updated knowledge of trends in marketing channels and technologies.
● The complete responsibility of Google Ads.
● Be responsible for day-to-day Digital Ad Operations and performance
● Conceptualizing and creating funnels and creative campaigns to drive sales.
● Maintain a healthy ROAS/ROI to fuel the company's growth.
● Devising strategies and executing them to scale up the company's growth via new/existing marketing channels.
● Training self and team to improve performance and overall growth of the team and the company.