We are looking for a creative and performance-driven Digital Marketing Executive to join our team and help grow our brand’s digital presence. The ideal candidate should be skilled in SEO, Instagram Ads, Google Ads, Meta Ads, AI-driven video creation, and poster/creative design. This role involves planning, executing, and optimizing digital marketing strategies that enhance our brand visibility, engagement, and conversions.
Conduct keyword research and implement on-page/off-page SEO strategies.
Optimize website content for better search engine visibility.
Monitor SEO analytics and provide performance reports.
Plan, create, and manage paid campaigns across Google Ads, Facebook, and Instagram.
Optimize ad performance through A/B testing and audience targeting.
Track campaign results and adjust strategies for maximum ROI.
Build and execute Instagram-centric marketing plans to grow brand presence.
Manage social media posting, reels, engagement, and insights tracking.
Collaborate with the team to develop engaging content aligned with brand goals.
Use AI tools to create promotional videos, reels, and product showcasing content.
Design posters, banners, and marketing creatives that reflect our brand identity.
Ensure consistency in visual style across all digital channels.
Analyze marketing data and prepare weekly/monthly performance reports.
Provide strategic input to improve digital campaigns and brand reach.
Stay updated with digital marketing trends and new tools.
Proven experience in SEO, Google Ads, Meta/Instagram Ads.
Ability to create AI-based videos, reels, and visual content.
Proficiency in Canva or similar creative tools for poster design.
Strong analytical skills and data-driven mindset.
Excellent communication and creative thinking abilities.
Ability to work independently and meet deadlines.