డిజిటల్ మార్కెటింగ్ ఎగ్జిక్యూటివ్

We are seeking a dynamic Digital Marketer to drive online growth for our clothing brand. This role requires a mix of creativity, analytical skills, and a deep understanding of fashion e-commerce. You’ll be responsible for building digital campaigns that elevate our brand, engage audiences, and convert browsers into loyal customers.

Key Responsibilities

• Campaign Strategy & Execution

• Develop and manage digital marketing campaigns across social media, search, email, and display.

• Align campaigns with seasonal launches, fashion trends, and brand storytelling.

• Content & Creative

• Collaborate with designers and copywriters to produce engaging visuals, product copy, and ads.

• Ensure brand tone and aesthetics are consistent across all digital platforms.

• SEO & Website Optimization

• Optimize product pages, blogs, and landing pages for search visibility.

• Track and improve site performance, user experience, and conversion rates.

• Social Media Management

• Plan and execute content calendars for Instagram, Facebook, Pinterest, and emerging platforms.

• Engage with followers, influencers, and fashion communities to grow brand presence.

• Analytics & Reporting

• Monitor KPIs including traffic, engagement, CTR, and ROI.

• Provide insights and recommendations to refine campaigns and maximize impact.

• Paid Advertising

• Manage Google Ads, Meta Ads, and retargeting campaigns.

• Optimize ad spend for maximum reach and conversions.

• Email & CRM

• Create targeted email campaigns for promotions, new arrivals, and customer retention.

• Segment audiences to deliver personalized experiences.

Qualifications

• Bachelor’s degree in Marketing, Communications, or related field.

• 1–2 years of experience in digital marketing, preferably in fashion/e-commerce.

• Strong knowledge of SEO, SEM, Google Analytics, and social media tools.

• Creative flair with an eye for fashion trends and visual storytelling.

• Excellent communication skills and ability to work cross-functionally.

What We’re Looking For

• Passion for fashion and digital innovation.

• Ability to balance creativity with data-driven decision-making.

• Proactive mindset with a knack for spotting trends before they peak.

• Strong organizational skills and ability to manage multiple campaigns simultaneously.

Perks

• Opportunity to shape the digital voice of a growing fashion brand.

• Creative freedom to experiment with campaigns and content.

• Collaborative team environment with designers, photographers, and strategists.

• It is a Part Time డిజిటల్ మార్కెటింగ్ job for candidates with 6 months - 1 years of experience.