Digital Marketing Executive

Digital Marketing Executive

Company: Legal Capital Law Firm
Location: Begumpet, Hyderabad
Employment Type: Full-Time

Job Summary

Legal Capital Law Firm is seeking a creative and results-driven Digital Marketing Executive to strengthen our online presence, generate quality leads, and promote legal services through digital channels. The ideal candidate should have experience in performance marketing, social media management, SEO, and lead generation campaigns.

Key Responsibilities

• Plan, execute, and manage digital marketing campaigns across Google, Meta (Facebook & Instagram), LinkedIn, and other online platforms.

• Manage and optimize Google Ads, Meta Ads, and LinkedIn advertising campaigns to maximize ROI.

• Create and implement social media content strategies, including content planning, posting, and audience engagement.

• Improve website visibility and traffic through SEO, SEM, and content marketing initiatives.

• Generate quality leads for legal services and improve conversion rates.

• Monitor campaign performance using analytics tools and prepare weekly/monthly reports.

• Coordinate with content, design, and legal teams for creative materials, videos, and legal content.

• Conduct keyword research and competitor analysis to identify growth opportunities.

• Maintain brand consistency across all digital channels and marketing materials.

• Stay updated on digital marketing trends, tools, and best practices.

Required Skills & Qualifications

• Bachelor's degree in Marketing, Business Administration, Communications, or a related field.

• Proven experience in Digital Marketing or Performance Marketing.

• Strong knowledge of SEO, SEM, Google Ads, Meta Ads, and social media marketing.

• Experience with lead generation campaigns for service-based businesses.

• Familiarity with Google Analytics, Search Console, and other marketing analytics tools.

• Excellent communication, content creation, and campaign management skills.

• Knowledge of legal or professional services marketing is an advantage.

Preferred Experience

• 0.6–6 years of experience in digital marketing.

• Experience managing lead-generation campaigns and conversion optimization.

• Understanding of audience targeting, A/B testing, and performance reporting.

Key Performance Indicators (KPIs)

• Lead generation volume and quality.

• Website traffic growth.

• Social media engagement and follower growth.

• Cost per lead (CPL) and return on ad spend (ROAS).

• Search engine ranking improvements.

• Campaign conversion rates.
  

• It is a Full Time డిజిటల్ మార్కెటింగ్ job for candidates with 6 months - 6+ years Experience.