Description
A Medical Device Sales Representative is responsible for selling medical equipment, devices, and supplies to hospitals, clinics, and healthcare professionals. This role requires a unique blend of sales expertise, scientific knowledge, and strong interpersonal skills.
Key Responsibilities
Sales and Business Development: Actively seek out and develop new business opportunities, identify potential customers, and build a strong pipeline. This involves cold-calling, networking, and attending industry conferences.
Customer Relationship Management: Build and maintain long-term relationships with key clients, including doctors, surgeons, nurses, and hospital administrators. Provide excellent customer service and support, and act as a reliable point of contact for product information and troubleshooting.
Product Knowledge and Expertise: Develop an in-depth understanding of the medical devices and equipment you sell. Be able to effectively articulate the technical specifications, clinical benefits, and competitive advantages of your products to healthcare professionals. This often involves staying updated on new research and developments in the field.
Market Analysis: Conduct market research to identify trends, analyze competitor activity, and understand the needs of the target audience. Use this information to tailor sales strategies and achieve sales targets.
Product Demonstrations and Training: Conduct product demonstrations and presentations for potential and existing clients. Provide training and support to healthcare staff on the proper use and maintenance of the equipment.
Administrative Duties: Maintain accurate records of sales activities, customer interactions, and expense reports. Prepare regular sales forecasts and performance reports for management.
Qualifications and Skills
Education: A B.Sc and Science Graduate is typically required, with a preference for degrees in a scientific, medical, or business-related field.
Experience: Prior experience in sales, especially in the medical device, pharmaceutical, or healthcare industry, is highly desirable. But not necessary, even freshers can apply.
Communication: Excellent verbal and written communication skills are essential for building rapport and conveying complex information.
Interpersonal Skills: Strong negotiation, persuasion, and rapport-building skills are necessary for success.
Technical Aptitude: The ability to quickly learn and understand the technical aspects of medical devices.
Self-Motivation: A high degree of self-motivation, discipline, and the ability to work independently to meet sales goals.
Travel: Willingness to travel extensively within the assigned territory.
Category
Marketing / Business Development
Preferred Education
BSc (Bachelor of Science) / Science Graduate
Key Skills
Sales Marketing Expertise / Field Sales Management / Hospital Sales Proficiency / Interpersonal skills / Communication
Benefits
Growth and Learning.