· Identify and connect with prospective institutional and B2B clients through multiple networking channels.
· Plan and execute marketing and sales strategies for exhibitions, conferences, and business events.
· Coordinate promotional campaigns across digital, social media, email, and offline channels.
· Conduct market research and competitor analysis to identify growth opportunities.
· Build and maintain long-term relationships with schools, institutions, corporate partners, exhibitors, and sponsors.
· Represent the company at conferences, networking events, and industry meetings.
· Prepare and maintain CRM records, sales reports, call logs, client feedback, and performance reports.
· Collaborate with internal teams to ensure successful event execution and client satisfaction.
· Achieve business development and revenue targets while maintaining high service standards.
· Full-time office-based role with minimal field travel as required for business events.