Sales Manager

Job Description: Regional Sales Manager (FMCG & Beverages)

Position Overview:

The Regional Sales Manager will be responsible for driving sales growth, managing channel partners, supervising the sales team, and expanding market presence within the assigned region for FMCG and beverage products. The role requires strong leadership, strategic planning, and hands-on market execution.

Key Responsibilities:

1. Sales & Revenue Management

• Achieve monthly, quarterly, and annual sales targets for the region.

• Develop and execute regional sales strategies to increase market share.

• Monitor sales performance and implement corrective actions when required.

2. Distribution & Channel Management

• Manage distributors, stockists, and key channel partners.

• Ensure proper product availability, visibility, and coverage across GT, MT, and HoReCa channels.

• Oversee secondary sales, order booking, and stock management.

3. Team Leadership

• Lead, train, and motivate Territory Sales Officers/Executives.

• Conduct regular field visits, joint sales calls, and performance reviews.

• Build a high-performing and market-driven sales team.

4. Market Expansion & Execution

• Identify new markets, outlets, and channel opportunities.

• Implement trade promotions, schemes, and marketing activities.

• Monitor competitor activities and report market insights.

5. Operational & Reporting Responsibilities

• Prepare weekly, monthly, and quarterly sales reports.

• Coordinate with supply chain, marketing, finance, and operations teams.

• Ensure compliance with company policies and regional budgets.

Required Qualifications & Skills

• Bachelor’s degree (MBA preferred).

• 3–10 years of experience in FMCG or Beverage sales (regional role preferred).

• Strong knowledge of distribution networks and FMCG market dynamics.

• Excellent communication, negotiation, and leadership skills.

• Proficiency in MS Excel, reporting tools, and CRM systems.

• Ability to travel extensively within the region.

• It is a Full Time Sales / Business Development job for candidates with 3 - 6+ years Experience.

More about this Sales Manager job

1. What is the eligibility criteria to apply for this Sales Manager job?
   Ans: The candidate should be Graduate and above and above with 3 - 6+ years Experience of experience
2. How much salary can I expect for this job role?
   Ans: You can expect a salary of ₹10000 - ₹50000 per month that depends on your interview. It's a Full Time job in Varanasi.
3. How many working days are there for this Sales Manager job?
   Ans: This Sales Manager job will have 6 working days.
4. Are there any charges applicable while applying or joining this Sales Manager job?
   Ans: No, there is no fee applicable for applying this Sales Manager job and during the employment with the company, i.e., Specular Business Services Llp.
5. Is it a work from home job?
   Ans: No, it’s not a work from home job and can't be done online.
6. How many openings are there for this Sales Manager role?
   Ans: There is an immediate opening of 3 Sales Manager at Specular Business Services Llp
7. Who can apply for this job?
   Ans: Only Male candidates can apply for this Sales / Business Development job.
8. What are the timings of this Sales Manager job?
   Ans: This Sales Manager job has 09:00 AM - 06:00 PM timing.