The Branch Manager is responsible for overseeing branch operations, ensuring staff perform their duties efficiently, achieving sales and enrollment targets, improving branch performance, and maintaining strong customer relationships. The role requires leadership, monitoring, and day-to-day management to drive results, including student conversions.
Staff Management & Supervision:
Ensure all branch staff, including counselors, perform their assigned duties effectively.
Monitor daily work, proper follow-ups, and adherence to branch protocols.
Mentor and motivate staff to achieve individual and branch targets.
Target Achievement & Branch Performance:
Take responsibility for achieving branch sales, performance, and student enrollment targets.
Implement strategies to improve overall branch efficiency and productivity.
Identify gaps in staff performance and take corrective measures.
Student Conversion & CRM:
Ensure counselors are actively converting student inquiries into enrollments.
Monitor and guide follow-ups with prospective students.
Maintain and strengthen relationships with students and parents to ensure satisfaction and trust.
Resolve complaints or concerns promptly.
Daily Monitoring & Reporting:
Check all staff activities, student follow-ups, and conversions before the end of the day.
Ensure all branch data, reports, and updates are accurate and submitted on time.
Analyze branch performance metrics and prepare actionable plans for improvement.