About the Role
Shelter Layouts Pvt Ltd is looking for a proactive and customer-oriented Business Development Executive (Marketing) to support lead generation, customer engagement, and site visit scheduling activities. The primary responsibility of this role is to connect with prospective customers, understand their requirements, and convert inquiries into qualified site visits for the sales team.
Key Responsibilities
Lead Management & Customer Engagement
Handle inbound and outbound calls to prospective customers.
Engage with leads generated through various marketing channels and databases.
Understand customer requirements, preferences, and investment interests.
Provide accurate information about projects, locations, pricing, and amenities.
Build rapport with customers and maintain professional communication.
Site Visit Scheduling
Convince and motivate prospective customers to visit project sites.
Convert inquiries and leads into confirmed site visits.
Coordinate with customers and internal teams for site visit scheduling.
Follow up regularly with customers to maximize site visit conversions.
CRM Management
Maintain and update customer information in the CRM system.
Track lead status, follow-up activities, customer responses, and site visit schedules.
Ensure accurate and timely data entry for all customer interactions.
Generate reports and maintain proper lead records.
Listings & Online Visibility
Manage and update property listings on various real estate portals and marketing platforms.
Ensure project information, images, pricing, and descriptions are accurate and up to date.
Support activities aimed at improving project visibility and lead generation through online platforms.
Follow-up & Coordination
Conduct regular follow-ups with prospective customers.
Coordinate with the sales team regarding qualified leads and scheduled site visits.
Address customer queries and provide timely responses.
Required Skills & Qualifications
Educational Qualification
Bachelor's Degree in any discipline.
Freshers with excellent communication skills are welcome to apply.
Experience
0–5 years of experience in Pre-Sales, Telecalling, Customer Support, Business Development, or Real Estate Marketing.
Experience in CRM handling and customer engagement will be an added advantage.
Skills Required
Excellent communication and interpersonal skills.
Ability to handle inbound and outbound calls effectively.
Strong convincing and negotiation skills.
Good knowledge of CRM software and lead management.
Strong follow-up and customer relationship management skills.
Ability to work in a target-driven environment