Dear Candidate,
Job Title: Social Media Executive
Location: Marol, Andheri East, Mumbai
Working Days: Monday to Saturday
Working Hours: 10:00 AM – 6:00 PM
Employment Type: Full-Time
Job Summary:
We are looking for a creative and performance-driven Social Media Executive to manage and grow our social media presence. The ideal candidate should have hands-on experience in Meta Ads and Google Ads, along with strong knowledge of social media marketing and content strategies.
Key Responsibilities:
- Manage and execute social media campaigns across Instagram, Facebook, LinkedIn and other relevant platforms.
- Plan and create engaging social media content, posts, reels and campaigns.
- Manage and optimize Meta Ads (Facebook & Instagram Ads).
- Manage and optimize Google Ads campaigns to generate quality leads and improve conversions.
- Monitor campaign performance, analyze insights and prepare regular performance reports.
- Develop strategies to increase reach, engagement, leads and brand awareness.
- Conduct audience research, competitor analysis and market research.
- Coordinate with the creative/content team for ad creatives and social media content.
- Track key metrics such as CTR, CPC, CPL, conversions and ROI.
- Stay updated with the latest social media trends, advertising tools and digital marketing practices.
Requirements:
- Minimum 2+ years of experience in Social Media/Digital Marketing.
- Hands-on experience with Meta Ads and Google Ads is required.
- Strong understanding of social media platforms and paid advertising.
- Good communication and content-writing skills.
- Ability to analyze campaign data and optimize performance.
- Creative mindset with strong attention to detail.
- Knowledge of Google Analytics and other digital marketing tools will be an added advantage.
Preferred Skills:
Meta Ads | Google Ads | Social Media Marketing | Paid Campaigns | Lead Generation | Content Strategy | Analytics | Performance Marketing
If Interested, Kindly Share With me Your Updated Resume