Duties and Responsibilities:
-Researching and implementing content recommendations for organic SEO success.
-Track, report, and analyze website analytics.
-Research and implement search engine optimization recommendations.
-Research and analyze competitors.
-Develop and implement link building strategy.
-Work with the development team to ensure SEO best practices are properly
implemented.
-Work with editorial and marketing teams to drive SEO in content creation and content
programming.
-Recommend changes to website architecture, content, linking and other factors to
improve SEO positions for target keywords.
-In-depth experience with website analytics tools (e.g, Google Analytics, Webmaster)
-Working knowledge of HTML, CSS, and JavaScript development and constraints
-Knowledge of ranking factors and search engine algorithms
-Up-to-date with the latest trends and best practices in SEO
Qualification :
-Knowledge of standard and current SEO practices
-Knowledge of HTML/CSS
-Experience with SEO reporting
-Familiarity with relevant tools (e.g. Conductor, Screaming Frog, MOZ) and web analytics tools (e.g. Google Analytics, WebTrends)