Job Profile: Senior Marketing Manager
Job Description:
We are looking for an experienced Marketing Manager with a strong background in the Hygiene & Personal Care industry, specifically in Baby Diapers, Sanitary Pads, and Wet Wipes. The ideal candidate should have extensive experience in product development, sourcing, manufacturing, quality assurance, and vendor management, with a proven ability to drive innovation and operational excellence.
Key Responsibilities
· Lead product development and innovation for Baby Diapers, Sanitary Pads, and Wet Wipes.
· Manage end-to-end sourcing of raw materials and packaging components.
· Coordinate with domestic and international manufacturers to ensure timely production and delivery.
· Ensure products comply with quality standards, regulatory requirements, and customer specifications.
· Drive cost optimization initiatives without compromising product quality.
· Identify and develop new suppliers, contract manufacturers, and technology partners.
· Collaborate with R&D, Quality, Procurement, Marketing, Sales, and Supply Chain teams.
· Analyze market trends, consumer insights, and competitor products to identify opportunities.
· Handle product commercialization, trials, and successful product launches.
· Monitor manufacturing performance, resolve technical issues, and implement continuous improvement initiatives.
· Build and maintain strong relationships with suppliers and business partners.
Desired Candidate Profile
· A postgraduate qualification (MBA/PGDM in Operations, Supply Chain, Marketing, or a related field) will be an added advantage.
· 3–5 years of relevant experience in the Baby Diapers, Sanitary Pads, and Wet Wipes industry.
· Hands-on experience in product development, sourcing, manufacturing, quality assurance, or procurement of absorbent hygiene products.
· Strong knowledge of raw materials, manufacturing processes, and quality standards for diapers, sanitary pads, and wet wipes.
· Experience in supplier coordination, vendor development, and production planning.
· Familiarity with product testing, regulatory compliance, and quality management systems.
· Good analytical, problem-solving, and project coordination skills.
· Strong communication, negotiation, and cross-functional collaboration abilities.
· Proficiency in Microsoft Office (Excel, PowerPoint, Word); experience with ERP systems is an added advantage
· Preferred Industry Experience
Candidates with experience in companies manufacturing or marketing:
· Baby Diapers
· Sanitary Napkins/Pads
· Wet Wipes
What We Offer:
· Competitive salary and performance-based incentives.
· Opportunity to lead high-impact product initiatives.
· Dynamic and growth-oriented work environment.
· Career advancement within a rapidly expanding organization.