Job Overview:

We are looking for a highly skilled and data-driven Performance Marketing Manager to lead our paid acquisition strategy and drive measurable growth across digital channels. The ideal candidate will have hands-on experience with paid media platforms, a strong understanding of customer acquisition funnels, and a proven track record of delivering ROI-focused campaigns in the e-commerce space.

Key Responsibilities:

- Develop, implement, and optimize multi-channel performance marketing campaigns (Google Ads, Facebook/Instagram, YouTube, Display, Affiliates, etc.)

- Drive customer acquisition, retention, and revenue growth through paid digital channels

- Monitor and optimize campaign performance daily to achieve CPA, ROAS, and conversion rate targets

- Conduct A/B testing on creatives, ad copies, landing pages, and audience segments

- Utilize tools like Google Analytics, Meta Ads Manager, and marketing dashboards to measure and report campaign effectiveness

- Collaborate with design and content teams to create compelling ad creatives

- Manage and optimize media budgets effectively across platforms

- Stay updated with the latest trends and best practices in performance marketing, ad tech, and e-commerce

- Coordinate with product and tech teams to implement necessary tracking pixels and ensure accurate attribution

- Work with the CRM team to align retargeting, upsell, and cross-sell strategies

- Drive app install campaigns, if applicable, through performance channels

Required Skills & Qualifications:

- Bachelor’s or Master’s degree in Marketing, Business, or related field

- 4+ years of experience in performance marketing in the e-commerce domain

- Strong knowledge of Google Ads, Facebook/Instagram Ads, Google Analytics, and other PPC platforms

- Proficient in Excel/Sheets, campaign reporting, and performance analytics

- Strong analytical skills and experience with data-driven decision making

- Experience managing monthly budgets exceeding ₹10L / $10K

- Excellent communication and project management skills

- Ability to work in a fast-paced, deadline-driven environment

Preferred Qualifications:

- Experience with programmatic advertising, Amazon ads, or affiliate networks

- Working knowledge of SEO, content marketing, and email marketing tools

- Certification in Google Ads / Meta Blueprint or related platforms

- Familiarity with tools like AppsFlyer, Branch, HubSpot, or Salesforce

• It is a Full Time Marketing job for candidates with 3 - 5 years of experience.

More about this Marketing Manager job

1. What is the eligibility criteria to apply for this Marketing Manager job?
   Ans: The candidate should be Graduate and above and above with 3 - 5 years of experience of experience
2. How much salary can I expect for this job role?
   Ans: You can expect a salary of ₹40000 - ₹40000 per month that depends on your interview. It's a Full Time job in Mumbai.
3. How many working days are there for this Marketing Manager job?
   Ans: This Marketing Manager job will have 6 working days.
4. Are there any charges applicable while applying or joining this Marketing Manager job?
   Ans: No, there is no fee applicable for applying this Marketing Manager job and during the employment with the company, i.e., ONLINEBECHO SOLUTIONS PRIVATE LIMITED.
5. Is it a work from home job?
   Ans: No, it’s not a work from home job and can't be done online.
6. How many openings are there for this Marketing Manager role?
   Ans: There is an immediate opening of 1 Marketing Manager at ONLINEBECHO SOLUTIONS PRIVATE LIMITED
7. Who can apply for this job?
   Ans: Both Male and Female candidates can apply for this Marketing job.
8. What are the timings of this Marketing Manager job?
   Ans: This Marketing Manager job has 09:30 सुबह - 06:00 शाम timing.