Job Title: Social Media Manager
Department: Marketing / Creative
Location: 240, Bharat Nagar, Ashok Vihar IV, Ashok Vihar, Delhi – 110052
Employment Type: Full-Time
Job Summary
We are looking for a creative, trend-savvy, and performance-driven Social Media Manager to handle and grow our brand presence across digital platforms. The ideal candidate should have strong content creation skills, understand social media trends, and be comfortable using AI tools for faster content creation and execution in a fast-paced environment.
Key Responsibilities
Plan, create, and execute social media content and campaigns
Manage platforms: Instagram, Facebook, LinkedIn, YouTube
Create engaging posts, reels, and short-form videos
Write captions, hooks, and CTAs for better engagement
Stay updated with trends, reels formats, and viral content
Maintain brand consistency across all platforms
Schedule and publish content using social media tools
Monitor comments, messages, and audience engagement
Analyze performance metrics and optimize content strategy
Run and manage paid ad campaigns (Meta Ads)
Collaborate with design, video, and marketing teams
Use AI tools for content generation, captions, and creatives
Handle multiple accounts and ensure timely delivery
Required Skills & Keywords
Content creation & strategy, social media platform expertise (Instagram, Facebook, LinkedIn, YouTube), trend awareness & viral content understanding, copywriting (captions, hooks, CTAs), brand consistency & tone, graphic design basics (Canva, Photoshop), short-form video editing (Reels, Shorts), visual storytelling, Canva / Adobe tools, CapCut / InShot, Meta Business Suite, scheduling tools (Hootsuite, Buffer), AI tools (ChatGPT, Canva AI), social media analytics & insights, algorithm understanding, performance marketing basics (ads), hashtag & SEO knowledge, communication & coordination, community management (comments, DMs), time management, multi-tasking, influencer marketing, paid ads (Facebook & Instagram Ads), content calendar planning, basic scripting for videos, AI & automation usage
Performance Expectations
Deliver engaging, high-quality content consistently
Increase reach, engagement, and follower growth
Maintain strong brand identity across platforms
Execute fast, trend-based content (reels/shorts)
Use AI tools to improve speed and productivity
Contribute creative ideas to marketing campaigns
Ideal Candidate Profile
Creative thinker with a trend-explorer mindset
Fast executor with strong understanding of social media
Comfortable working in a startup/agency environment
Data-driven and performance-focused
Open to learning and adopting new tools, especially AI