Roles & Responsibilities
1. Digital Marketing & Agency Coordination
• Act as the single point of contact between the Social Media / Digital
Marketing Agency for all business verticals.
• Share inputs, briefs, approvals, and corrections with the agency strictly as per
company requirements and branding guidelines.
• Review and approve all social media creatives, posts, reels, videos, and digital
advertisements related to Real Estate and other.
• Ensure timely execution of marketing campaigns and deliverables by the agency.
2. Social Media & Website Monitoring
• Regularly monitor social media pages (Instagram, Facebook, LinkedIn,
etc.) and company websites for content accuracy, brand consistency, and updates.
• Ensure that social media accounts, domains, and websites are secure and not
compromised/hacked; immediately report any suspicious activity to management
and technical teams.
• Coordinate with the agency for regular website updates, corrections, and content
uploads as required and SEO activities
3. Branding & Creative Control
• Verify that all real estate project hoardings, banners, standees, brochures, and
digital creatives comply with company branding standards and approved
messaging.
• Ensure all logos, contact details, project information, and legal disclosures are
accurate before publishing or printing.
4. Event, Exhibition & Activation Coordination
• Coordinate with event management companies and exhibition organizers whenever
Gopi Group hosts or participates in events anywhere in India.
• Conduct pre-event site visits to check venue readiness, branding placement,
banners, stalls, and hoardings as per company policy.
• Supervise on-ground branding execution during exhibitions, launches, and
promotional events.
5. Internal Office Events & Meetings
• Coordinate and manage office events, internal meetings, launches, and corporate
gatherings.
• Ensure complete setup including branding, banners, presentation materials, audio-
visual arrangements, and seating as per management requirements.
6. Registrations, Certifications & Compliance (NEW)
• Identify, track, and coordinate any required registrations, renewals, licenses, or
certifications related to social media platforms, digital marketing tools, websites,
domains, hosting, or marketing activities.
• Inform management in advance with complete details, validity timelines, costs, and
required actions to ensure uninterrupted compliance.
7. Library, Backup & Data Management
• Maintain a centralized digital library of all marketing assets including creatives,
videos, photographs, branding files, approvals, and documents.
• Ensure regular backup, proper file naming, version control, and secure storage
of all marketing data, social media content, website files, and campaign materials.
• Manage access control and ensure that all files and data are protected, organized,
and retrievable as per company policy.
• Coordinate with the social media agency and internal teams to ensure timely
updates and data integrity.
8. Coordination & Reporting
• Submit regular status updates and reports on social media performance, agency
work, events, and branding activities.
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Key Skills & Competencies
• Strong coordination and communication skills
• Understanding of branding, digital marketing, and social media platforms
• Attention to detail and brand compliance
• Vendor and agency management
• Willingness to travel for events and exhibitions
Qualification & Experience
• Education: Graduate / Post Graduate in Marketing, Mass Communication, or related
field
• Experience: 2–3 years in marketing coordination or branding
• Real Estate marketing experience preferer