Graphic Designer

JOB DESCRIPTION

Position Title: Graphic Designer

Department: Marketing

Reporting To: Marketing Manager

Employment Type: Full-Time

Location: Powai, Saki Vihar Rd, Andheri

1. Purpose of the Role

The Graphic Designer is responsible for creating and managing high-quality visual content for digital platforms, print media, exhibitions, partner communication, and internal branding requirements. The role also supports HR-related internal communication creatives such as employee celebrations and announcements, ensuring consistency with company branding.

2. Experience & Eligibility Criteria

• Minimum 1 year of full-time experience as a Graphic Designer
  OR

• 2–3 years of relevant freelance experience in graphic design

• Candidates must possess a strong portfolio demonstrating experience in digital, print, social media, event, and internal communication creatives.

3. Key Roles & Responsibilities

3.1 Event & Expo Creatives

• Design expo banners as per the monthly event calendar

• Create expo invitation creatives

• Design team-related posts and process live event photographs

3.2 Digital & Social Media Creatives

• Design 8 LinkedIn posts per month

• Create 8 WhatsApp creatives per month, including:

  • 8 master creatives

  • Minor modifications for 10 channel partners

3.3 Video Content Creation

• Develop 4 short videos per month, including:

  • Social media reels

  • Expo highlight videos

  • Product transition videos

3.4 Print & Marketing Collateral

• Design 4 brochures per month

• Create creatives for festivals and company campaigns

3.5 HR & Internal Communication Creatives

• Design creatives for employee birthdays

• Design creatives for work anniversaries

• Support HR-led internal celebrations, announcements, and engagement activities

• Create internal communication creatives as and when required by HR
  (Approx. 10–12 creatives per month)

3.6 Product & Calibration Stickers

• Design and manage product and calibration stickers
  (Approximately 2,500 stickers per month)

3.7 PDF Editing & Documentation

• Edit, format, and update approximately 100 PDFs per month
  (Each document typically consists of 3–4 pages)

4. Mandatory Technical Skills (Non-Negotiable)

The candidate must have hands-on proficiency in:

• Adobe InDesign

• Adobe Photoshop

• Adobe Illustrator

• Canva

• PDF editing tools

5. Preferred / Additional Skills

• Adobe Premiere Pro

• Other video editing software

• Basic motion graphics or animation skills (added advantage)

6. Key Competencies & Behavioral Skills

• Strong attention to detail and visual consistency

• Ability to manage multiple deliverables under tight deadlines

• Understanding of branding, print standards, and internal communication tone

• Good coordination with Marketing, Sales, and HR teams

• Ability to work independently and collaboratively

7. Performance Indicators

• Timely delivery of marketing and HR creatives

• Compliance with brand and internal communication guidelines

• Accuracy in print, digital, and internal outputs

• Responsiveness to feedback from Marketing and HR stakeholders

• It is a Full Time Graphic / Web Designer job for candidates with 6 months - 2 years of experience.