MANDATORY ASSET - OWN VEHICLE AND DRIVING LICENCE
MANDATORY LANGUAGE - KANNADA
Job Description – Field Sales Executive
Job Title: Field Sales Executive – Commercial Vehicles
Company: KHT Motors – Tata Motors Dealership
Location: Whitefield, Bangalore
Department: Sales – Commercial Vehicles / Yellow Board
Employment Type: Full-Time
Experience: 0.6–6 Years preferred; Freshers with strong sales/field-work interest may also be considered
Job Summary
KHT Motors, an authorized Tata Motors dealership, is looking for a dynamic and target-oriented Field Sales Executive for its Yellow Board / Commercial Vehicle Sales division.
The candidate will be responsible for generating business through field visits, identifying potential commercial vehicle customers, developing relationships with fleet owners and transport operators, explaining suitable Tata commercial vehicle products, and converting leads into vehicle sales.
The ideal candidate should be comfortable with extensive field travel, customer meetings, lead generation, negotiation, and achieving monthly sales targets.
Key Responsibilities
1. Field Sales & Lead Generation
Identify and generate new sales leads through regular field visits.
Visit potential customers, fleet owners, transporters, travel operators, and business owners.
Develop a strong customer network within the assigned territory.
Generate leads through references, cold calling, market visits, and existing customer relationships.
Identify potential Yellow Board/commercial vehicle requirements in the market.
2. Customer Acquisition
Meet customers at their business locations and understand their transportation requirements.
Understand customer usage, route, passenger/load requirements, budget, and financing needs.
Recommend suitable Tata commercial vehicle models based on customer requirements.
Explain vehicle features, specifications, mileage, payload/passenger capacity, pricing, and benefits.
Conduct vehicle demonstrations and coordinate test drives where required.
3. Yellow Board Business Development
Develop business from:
Fleet owners
Travel agencies
Cab operators
Corporate transportation companies
School/college transportation operators
Employee transportation service providers
Tour and travel operators
Rental vehicle operators
Local transport businesses
Small and medium-sized businesses requiring commercial vehicles
Identify opportunities for vehicle replacement, fleet expansion, and new fleet requirements.
Build long-term relationships with commercial vehicle customers.
4. Sales Conversion & Target Achievement
Follow up with prospects regularly and convert leads into bookings.
Negotiate with customers within approved company guidelines.
Achieve assigned monthly and quarterly sales targets.
Maintain a healthy sales pipeline.
Track leads from initial enquiry to booking and vehicle delivery.
Customer Relationship Management
Maintain regular contact with existing customers.
Generate repeat business and customer referrals.
Resolve basic customer queries and coordinate with relevant departments for support.
Maintain accurate customer and lead information in CRM/DMS.
Required Skills
Good communication and interpersonal skills.
Strong convincing and negotiation ability.
Customer relationship management skills.
Lead generation and business development skills.
Target-oriented approach.
Good knowledge of local Bangalore market.
Willingness to travel extensively for field sales.
Basic computer and CRM knowledge.
Ability to independently manage a sales territory.