Job Title :- Social Media Marketing Executive (Meta Ads)
Company :- Eatonik Industries Pvt Ltd
Location: Kandivali West
Timing : 10:00 AM – 7:00 PM | Sunday Off
Salary :- ₹18,000 – ₹28,000 per month
Job Description :-
We are seeking a results-oriented Social Media Marketing Executive with expertise in Meta Ads (Facebook & Instagram Ads). The ideal candidate will be responsible for planning, executing, and optimizing paid social media campaigns to increase brand awareness, generate leads, and drive conversions.
Key Responsibilities :-
Plan, create, and manage Meta ad campaigns across Facebook and Instagram
Develop audience targeting and retargeting strategies
Optimize campaigns to improve ROAS, CTR, CPC, and conversion rates
Conduct A/B testing for creatives, audiences, and ad copies
Monitor daily campaign performance and budget allocation
Collaborate with the content and design teams for high-performing creatives
Generate performance reports and actionable insights
Stay updated with Meta Ads trends, policies, and algorithm updates
Manage Meta Pixel, conversion tracking, and event setup
Analyze competitor campaigns and industry trends
Requirements :-
Hands-on experience with Meta Ads Manager
Strong understanding of Facebook and Instagram advertising strategies
Knowledge of campaign objectives, audience segmentation, and funnel marketing
Experience with performance metrics and analytics tools
Excellent communication and analytical skills
Proficiency in Excel/Google Sheets and reporting tools
Preferred Skills :-
Experience with lead generation and e-commerce campaigns
Knowledge of Google Ads and other paid platforms
Basic graphic design or video editing understanding
Familiarity with CRM and marketing automation tools
Benefits :-
Opportunity to work on high-budget campaigns
Career growth in performance marketing
Learning and development opportunities