Social media expert

Job Title: Social Media Executive\Expert

Department: Marketing / Digital Marketing

Location: Gurgaon- Haryana

Job Purpose:

To manage and enhance the company’s brand visibility and engagement on digital platforms through social media management, content creation, SEO, SMO, and online promotions.

Key Responsibilities:

1. Social Media Management:

   • Handle day-to-day operations of platforms like Instagram, Facebook, LinkedIn, X (Twitter), and YouTube.

   • Create, schedule, and post content using tools like Meta Business Suite, Buffer, etc.

   • Respond to audience comments and messages promptly.

2. Content Creation & Strategy:

   • Develop creative and engaging content (text, images, videos, reels).

   • Collaborate with the design team or create visuals using Canva/Photoshop.

   • Plan campaigns aligned with marketing and brand objectives.

3. SEO & SMO:

   • Implement basic Search Engine Optimization (SEO) strategies in content creation.

   • Use Social Media Optimization (SMO) techniques to increase visibility and reach.

   • Optimize hashtags, keywords, and posting times.

4. Online Promotions & Campaigns:

   • Run paid promotions and boosted posts on platforms like Facebook, Instagram, and Google Ads (basic level).

   • Track performance of promotional campaigns (CTR, reach, leads).

5. Trend & Competitor Analysis:

   • Stay updated with digital trends, hashtags, reels, memes, etc.

   • Analyze competitors' social media activities and suggest improvements.

6. Analytics & Reporting:

   • Monitor social media metrics like engagement, reach, followers, traffic, etc.

   • Generate weekly/monthly reports and provide actionable insights.

Key Skills Required:

• Social Media Platforms (Meta, X, LinkedIn, YouTube, etc.)

• SEO (Basic Keyword Usage, On-Page Optimization)

• SMO Techniques

• Paid Promotions (Facebook/Instagram Ads)

• Canva / Photoshop / Reels Editing

• Social Media Scheduling Tools (Meta Suite, Buffer, Hootsuite)

• Analytics & Report Generation (Google Analytics, Meta Insights)

• Copywriting & Creative Writing

• Strong Communication & Coordination Skills

Qualifications:

• Bachelor's degree in Marketing, Mass Communication, or related field, Graduate in any stream

• 1- years experience in digital marketing or social media.

• Knowledge of digital tools and platforms is essential.

• It is a Full Time Digital Marketing job for candidates with 1 - 4 years of experience.

More about this Social media expert job

1. What is the eligibility criteria to apply for this Social media expert job?
   Ans: The candidate should be Graduate and above and above with 1 - 4 years of experience of experience
2. How much salary can I expect for this job role?
   Ans: You can expect a salary of ₹18000 - ₹25000 per month that depends on your interview. It's a Full Time job in Gurgaon.
3. How many working days are there for this Social media expert job?
   Ans: This Social media expert job will have 6 working days.
4. Are there any charges applicable while applying or joining this Social media expert job?
   Ans: No, there is no fee applicable for applying this Social media expert job and during the employment with the company, i.e., GANPATI INFRA SOLUTION PRIVATE LIMITED.
5. Is it a work from home job?
   Ans: No, it’s not a work from home job and can't be done online.
6. How many openings are there for this Social media expert role?
   Ans: There is an immediate opening of 5 Social media expert at GANPATI INFRA SOLUTION PRIVATE LIMITED
7. Who can apply for this job?
   Ans: Both Male and Female candidates can apply for this Digital Marketing job.
8. What are the timings of this Social media expert job?
   Ans: This Social media expert job has Day Shift.