Job Title:
Ads Expert – Digital Marketing Executive
Job Type: Full-Time | Permanent | On-Site
Location: Jaipur, Rajasthan
About MetaBlock Technologies:
MetaBlock Technologies is a fast-growing Web and Blockchain development company based in Jaipur. We offer smart, scalable, and cost-effective development services in WordPress, MERN, Flutter, React Native, and Blockchain. We help startups and enterprises grow through tech-driven strategies — and now we’re looking for someone who can help scale our growth through paid ad campaigns.
Role Overview:
We're hiring a performance-driven Ads Expert who can plan, execute, and optimize paid ad campaigns on Google Ads, Meta (Facebook/Instagram), and LinkedIn. You will be responsible for generating quality leads, reducing CPL, and maximizing ROI for in-house and client projects.
Key Responsibilities:
Plan, launch, and manage paid ad campaigns on Google, Meta, and other platforms.
Analyze performance metrics and optimize campaigns for better results.
Generate high-quality leads within the assigned CPL and budget limits.
Set up conversion tracking, custom audiences, and remarketing campaigns.
Conduct A/B testing on ad creatives, targeting, and landing pages.
Create and present campaign performance reports to the team.
Coordinate with the design/content team for effective ad creatives.
Requirements:
Minimum 3-5 years of hands-on experience in running Google and Meta Ads.
Proven ability to manage a monthly ad budget of ₹10-50Lakhs effectively.
Experience in lead generation and B2B/B2C campaign strategies.
Strong analytical skills with experience in tools like Google Analytics, Meta Ads Manager.
Deep understanding of performance metrics: CTR, CPC, CPL, ROAS, etc.
Must have managed minimum 3–5 successful paid campaigns.
Knowledge of keyword research and audience segmentation.
Ability to work independently with a strong ROI mindset.