Digital marketing manager

Job Title: Digital Marketing Manager

Company: LRDMC Travel India Pvt. Ltd.
Shift: Day Shift
Openings: 1

Job Summary

LRDMC Travel India Pvt. Ltd. is looking for an experienced and result-driven Digital Marketing Manager to lead and manage our online marketing strategies. The ideal candidate will be responsible for developing, implementing, and optimizing digital campaigns to increase brand awareness, generate leads, and drive business growth in the travel industry.

Key Responsibilities

• Develop and execute comprehensive digital marketing strategies aligned with business objectives

• Plan and manage SEO, SEM, Google Ads, and paid social media campaigns

• Handle social media platforms (Facebook, Instagram, LinkedIn, etc.) to increase engagement and brand visibility

• Manage website content, blogs, and landing pages for traffic and lead generation

• Monitor and analyze campaign performance using tools like Google Analytics and Meta Business Suite

• Optimize campaigns based on performance metrics (CTR, CPC, ROI, conversions, etc.)

• Coordinate with designers and content creators for marketing materials

• Manage email marketing and lead nurturing campaigns

• Ensure brand consistency across all digital channels

• Stay updated with digital marketing trends and industry best practices. Ensure websites are responsive, secure, and optimized for performance

  Troubleshoot, test, and maintain web applications
  

Qualifications & Skills

• Bachelor’s degree in Marketing, Business Administration, or related field

• Proven experience in digital marketing (minimum 2–3 years preferred for managerial role)

• Strong knowledge of SEO, SEM, PPC, and social media marketing

• Experience with Google Ads, Google Analytics, Meta Ads Manager

• Basic understanding of website management and landing page optimization

• Strong analytical and problem-solving skills

• Excellent communication and leadership abilities

• Ability to manage budgets and meet performance targets
  

Preferred Skills

• Experience in travel or tourism industry (added advantage)

• Knowledge of content marketing and performance marketing

• Familiarity with marketing automation tools

• It is a Full Time Digital Marketing job for candidates with 2 - 3 years of experience.