Develop and execute digital marketing strategies for real estate projects.
Plan, launch, and optimize Google Ads and Meta Ads campaigns.
Generate high-quality leads through paid and organic marketing channels.
Monitor campaign performance, CPL, CTR, conversion rate, and ROI.
Manage and optimize the company's Google Business Profile and online presence.
Develop and execute SEO strategies to improve website rankings and organic traffic.
Conduct keyword research, competitor analysis, and on-page/off-page SEO.
Manage website content, landing pages, and basic website updates.
Coordinate with the sales team to improve lead quality and conversion.
Track and analyze leads through CRM and marketing analytics.
Prepare weekly and monthly digital marketing performance reports.
Manage social media platforms including Instagram, Facebook, LinkedIn, and YouTube.
Plan content calendars and coordinate with graphic designers, video editors, and content writers.
Analyze competitors and identify new digital marketing opportunities.
Manage marketing budgets and ensure efficient utilization of advertising spend.
Stay updated with the latest digital marketing trends, Google/Meta updates, and real estate marketing strategies.