Digital Marketing Executive

Job Summary:
The Digital Marketing Executive will be responsible for planning, executing, and managing online marketing activities to increase brand awareness, generate leads, and support business growth through digital channels.

Job Roles & Responsibilities:

1. Plan and execute digital marketing campaigns across Google, social media, email, and other digital platforms.

2. Manage and optimize paid advertising campaigns (Google Ads, Facebook/Instagram Ads, LinkedIn Ads).

3. Handle social media marketing including content posting, engagement, and page growth.

4. Implement SEO strategies including keyword research, on-page optimization, and basic technical SEO coordination.

5. Create and manage content for websites, blogs, social media posts, and email campaigns.

6. Monitor campaign performance using tools like Google Analytics and prepare performance reports.

7. Generate and track leads, conversions, and customer engagement metrics.

8. Coordinate with design, sales, and external agencies for creatives and campaign execution.

9. Conduct competitor analysis and market research to identify new opportunities.

10. Manage email marketing campaigns and customer databases.

11. Ensure consistent brand messaging across all digital platforms.

Eligibility / Qualifications:

• Graduate in Marketing, Business, or related field

• Digital marketing certification preferred

• 1–3 years of experience in digital marketing

• Knowledge of SEO, SEM, social media marketing, email marketing

• Familiarity with Google Ads, Meta Ads Manager, Analytics tools

• It is a Full Time Digital Marketing job for candidates with 6 months - 3 years of experience.