Digital Marketing Executive

Role Overview

• We are looking for a Performance Marketing Executive with 1–2 years of hands-on experience running Meta

• Ads and Google Ads campaigns. You will work closely with our clinic clients to plan, execute, and optimize

• paid campaigns that drive quality leads and measurable ROI.

Key Responsibilities

• Plan, set up, and manage Meta Ads (Facebook & Instagram) and Google Ads (Search, Display,

• Performance Max) campaigns

• Conduct audience research, targeting, and ad copy/creative briefing

• Monitor daily campaign performance and optimize for CPL, CTR, lead quality, and ROAS

• Track and analyze conversions using Meta Pixel, Google Ads Conversion Tracking, and CAPI (Conversions

• API)

• Prepare regular performance reports and share actionable insights with clients/internal team

• Coordinate with the design/content team for ad creatives and landing pages

• Stay updated on platform changes, ad policies, and industry best practices

• A/B test ad creatives, copy, and landing pages to improve performance

Requirements

• 1–2 years of proven experience managing live Meta Ads and Google Ads campaigns (agency experience

preferred)

• Working knowledge of Meta Ads Manager, Google Ads dashboard, and Google Analytics

• Basic understanding of conversion tracking, pixels, and UTM parameters

• Strong analytical skills — comfortable reading numbers and drawing conclusions

• Good communication skills (English & Hindi)

• Candidate must have their own laptop (mandatory)

• Prior experience with clinic/healthcare/wellness clients is a plus, but not required

What We Offer

• Opportunity to work across multiple live clinic marketing accounts

• Direct mentorship in performance marketing strategy

• Growth path within a fast-scaling agency

• Collaborative, output-driven work culture

• It is a Full Time Digital Marketing job for candidates with 1 - 3 years of experience.