We are looking for a Digital Marketing Executive to join our team at Karma Corporation to plan and run online marketing campaigns. The responsibility includes managing social media, SEO, paid ads and other digital initiatives/projects. The position offers an in-hand salary of ₹20,000 - ₹30,000 and a dynamic learning environment.
Key Responsibilities:
Run paid ads on Google, Facebook, etc.
Improve social media platforms presence through engaging content.
Perform keyword research and improve SEO rankings.
Track campaign performance, optimize spends when necessary and prepare reports.
Work with design and content teams for smooth execution.
Come up with innovative digital marketing campaigns & strategies.
Job Requirements:
The minimum qualification for this role is Graduate and 2 - 4 years of experience. Knowledge of SEO/SEM, Google Ads, Meta Ads and basic analytics is also important for this role.
Manage Facebook, Instagram, YouTube, and other social media platforms.
Plan, create, and schedule engaging content.
Run and optimize Meta Ads (Facebook & Instagram) and Google Ads campaigns.
Generate quality leads through digital marketing campaigns.
Manage and update the CRM system with leads, customer interactions, follow-ups, and sales activities.
Track lead status, assign leads to the sales team, and ensure timely follow-ups through the CRM.
Monitor campaign performance and prepare daily, weekly, and monthly marketing performance reports.
Prepare CRM reports, lead conversion reports, and campaign analysis reports on a daily, weekly, and monthly basis.
Manage social media comments, messages, and customer engagement.
Coordinate with the design and sales teams for marketing campaigns.
Maintain marketing data using MS Excel and prepare accurate reports.
Analyze campaign performance and recommend strategies to improve ROI and lead generation.
Stay updated with the latest digital marketing trends, tools, and industry best practices.