Digital Marketing Assistant

Company: UBALL SERVICES PRIVATE LIMITED

Location: Delhi NCR / [Insert Exact Location]

Employment Type: Full-Time

Salary: ₹8,000 – ₹20,000 In-Hand

Experience: 1–5 Years

Education: 12th Pass & Above

About the Role

UBALL SERVICES PRIVATE LIMITED is looking for a Digital Marketing Executive / Assistant to join our team and support the planning, execution, monitoring and optimisation of digital marketing campaigns.

The selected candidate will work across SEO, Social Media Marketing, Google Ads, Meta Ads, content marketing, analytics and campaign reporting, while supporting the team in executing digital strategies for the company and its clients.

This is a good opportunity for someone who wants to build strong practical experience across multiple areas of performance marketing and digital marketing in a dynamic and learning-focused environment.

Key Responsibilities

Plan, execute and monitor digital marketing campaigns across various online platforms.

Set up and manage Google Ads campaigns including Search, Display, YouTube and other relevant campaign types.

Set up and manage Meta Ads campaigns across Facebook and Instagram.

Monitor campaign performance and optimise campaigns based on KPIs such as CTR, CPC, CPL, CPA, conversions and ROAS.

Conduct keyword research and support SEO activities to improve organic search visibility and rankings.

Perform basic on-page SEO activities including title tags, meta descriptions, keyword optimisation, internal linking and content optimisation.

Manage and improve the company's and clients' social media presence through engaging and relevant content.

Assist in developing social media content calendars and campaign ideas.

Coordinate with graphic designers, content writers, video editors and other team members for timely campaign execution.

Track website, advertising and social media performance using relevant analytics and marketing platforms.

Prepare regular campaign performance reports and identify opportunities for improvement.

Monitor competitors, industry trends and emerging digital marketing opportunities.

Support lead-generation and conversion-focused digital marketing initiatives.

Assist in landing page, website and conversion optimisation activities.

Develop innovative digital marketing ideas and campaigns to improve brand visibility, engagement, leads and conversions.

Maintain campaign documentation, budgets, creatives, keywords and performance data.

Stay updated with changes in Google Ads, Meta Ads, SEO, social media algorithms, analytics and digital marketing tools.

Core Digital Marketing Skills

Candidates should have working knowledge of one or more of the following:

Paid Advertising

Google Ads

Meta Ads

Campaign creation and optimisation

Keyword targeting

Audience targeting

Conversion tracking

Budget management

CPC, CTR, CPL, CPA and ROAS analysis

Search Engine Optimisation

Keyword research

On-page SEO

Technical SEO basics

Content optimisation

Competitor research

Google Search Console

Basic understanding of backlinks and off-page SEO

Social Media Marketing

Facebook

Instagram

LinkedIn

YouTube

Content planning

Social media calendars

Engagement and growth strategies

Social media reporting

Analytics & Reporting

Google Analytics / GA4

Google Search Console

Google Ads reporting

Meta Ads Manager

Excel / Google Sheets

Basic campaign performance analysis

Candidate Requirements

Minimum qualification: 12th Pass or above.

1–5 years of experience in digital marketing, performance marketing, social media marketing or a related field.

Practical knowledge of SEO/SEM, Google Ads and Meta Ads.

Basic understanding of Google Analytics/GA4 and digital marketing metrics.

Good understanding of social media platforms and digital content.

Basic knowledge of keyword research and SEO tools.

Good analytical and problem-solving skills.

Ability to understand campaign data and identify optimisation opportunities.

Good written and verbal communication skills.

Ability to work independently as well as with a team.

Strong willingness to learn new digital marketing tools, platforms and technologies.

Ability to manage multiple campaigns, tasks and deadlines.

Preferred Skills

Candidates with knowledge of the following will have an added advantage:

Google Tag Manager (GTM)

Google Search Console

SEMrush / Ahrefs

Canva

WordPress

Shopify

Landing Page Optimisation

Email Marketing

WhatsApp Marketing

YouTube Marketing

LinkedIn Ads

Basic HTML/CSS

Conversion Rate Optimisation (CRO)

AI tools for digital marketing and content creation

Compensation & Career Opportunity

In-Hand Salary: ₹10,000 – ₹20,000 per month

The position offers a dynamic, practical and learning-focused work environment where candidates can gain hands-on experience across multiple areas of digital marketing.

Based on performance, skills and experience, candidates can progress into roles such as:

Digital Marketing Executive → Senior Digital Marketing Executive → Performance Marketing Specialist → Digital Marketing Manager

Who Should Apply?

This opportunity is suitable for:

Digital Marketing Executives

Digital Marketing Assistants

Performance Marketing Executives

SEO Executives

Social Media Executives

PPC/Google Ads Executives

Candidates with Digital Marketing certifications

Candidates with agency experience

Professionals looking to expand their skills across SEO, Paid Ads and Social Media

Candidates with 1–5 years of practical digital marketing experience

How to Apply

Interested candidates can fill out the Instant Form to check eligibility and receive complete job details.

Shortlisted candidates will be contacted for the next stage of the recruitment process.

• It is a Full Time Digital Marketing job for candidates with 1 - 5 years of experience.