JOB DESCRIPTION

COUNTER SALES EXECUTIVE (CSE)

Company Name: Krazy For Chocolates LLP
Department: Retail Sales / Front Office
Reporting To: Store Manager / Shop In-Charge
Location: Company Retail Outlet(s)

1. Job Purpose

The Counter Sales Executive is responsible for attending walk-in customers, handling sales transactions, promoting products, maintaining display standards, and ensuring excellent customer service while following company SOPs and discipline.

2. Key Responsibilities

A. Customer Handling & Sales

• Greet customers politely and understand their requirements.

• Explain product details including cakes, pastries, chocolates, and bakery items.

• Suggest and upsell products to increase average bill value.

• Handle customer queries, feedback, and basic complaints courteously.

B. Billing & Cash Handling

• Generate bills using POS/ERP system accurately.

• Handle cash, UPI, card payments, and ensure correct change.

• Maintain daily cash sales report and hand over cash to authorized person.

• Avoid billing errors and follow billing SOP strictly.

C. Order Management

• Take fresh cake and advance orders correctly with full details (name, contact number, delivery date & time).

• Coordinate with production team for order execution.

• Ensure correct handover of cakes to customers.

D. Product Display & Hygiene

• Maintain clean and attractive product display counters.

• Ensure proper storage of products as per food safety standards.

• Follow personal hygiene, uniform, grooming, and cleanliness norms.

E. Inventory & Stock Monitoring

• Monitor stock levels of display items.

• Inform Store Manager about low stock or fast-moving items.

• Avoid wastage and report damaged or expired products immediately.

F. Discipline & Compliance

• Follow company rules, HR policies, and SOPs.

• Do not use personal mobile phones during working hours.

• Maintain punctuality and discipline.

• Follow safety and hygiene guidelines at all times.

3. Daily Duties

• Opening and closing of counter as per schedule.

• Counter cleaning before and after shift.

• Daily sales and billing reconciliation.

• Updating order registers and reports.

4. Skills & Competencies

• Good communication skills (English / Hindi / Bengali preferred).

• Basic computer knowledge and POS handling.

• Customer-friendly attitude.

• Ability to work under pressure during peak hours.

5. Qualification & Experience

• Minimum qualification: 10+2 or equivalent.

• Experience: Freshers or 1–2 years of retail sales experience preferred.

6. Working Hours & Shift

• Shift-based duty as per store schedule.

• Weekly off as per company policy.

7. Performance Evaluation

• Sales targets achievement.

• Customer feedback.

• Discipline, attendance, and SOP compliance.

• It is a Full Time Customer Support / TeleCaller job for candidates with 6 months - 1 years of experience.