Customer Follow-up & Appointment Generation: Outbound calling to existing Maruti Suzuki car owners to remind them about due service, pending service, and free/paid service appointments.
Data Analysis & Reporting: Analyze customer data to monitor the effectiveness of marketing campaigns and track service penetration, including Service Conversion Rates.
Scheme Implementation: Execute and monitor manufacturer-driven (e.g., Maruti Suzuki) marketing campaigns, campaigns, and Service Schemes.
Customer Relationship Management (CRM): Utilize CRM software to manage customer interactions, update vehicle service history, and ensure high Customer Satisfaction Index (CSI) scores.
Cross-functional Coordination: Collaborate with the workshop manager, service advisors, and marketing team to ensure service targets are met.