Sales & Marketing Executive

Company: Swiftech CCTV Camera
Department: Business Process Outsourcing (BPO) – Sales, Support & Service Operations
Location: Bengaluru – HMT Layout, Nagasandra
Reports to: BPO Manager / Operations Head / Sales & Service Team Lead
Employment Type: Full-time
1. Company Overview (About Swiftech CCTV Camera Company)

Swiftech CCTV Camera Company is a fast-growing organization in the field of electronic security and surveillance solutions. Established with a vision to provide cutting-edge security products and services, Swiftech specializes in the design, distribution, installation, and maintenance of advanced CCTV cameras, video surveillance systems, networking devices, and integrated security solutions.

The company has built a reputation for delivering high-quality, reliable, and innovative security products that cater to both residential and commercial sectors, including corporate offices, retail outlets, educational institutions, industrial plants, warehouses, government establishments, and hospitality industries.

As the CCTV and surveillance industry continues to expand in India and across global markets, the demand for reliable customer support, telecalling assistance, and after-sales service has become increasingly critical. Swiftech recognizes the importance of Business Process Outsourcing (BPO) operations in bridging the gap between technology and customer satisfaction.

The BPO Division of Swiftech plays a pivotal role in ensuring smooth communication, lead management, customer query resolution, technical guidance, service coordination, and overall relationship management.

2. Role Overview (BPO Executive Position)

The BPO Executive (Customer Support / Sales / Service Associate) will act as the first point of contact between Swiftech and its customers, vendors, and partners. This role is responsible for managing inbound and outbound calls, handling queries related to CCTV products and services, generating sales leads, coordinating with internal departments (sales, service, purchase, logistics, and HR), and ensuring end-to-end customer satisfaction.

This is not just a call center role, but an integrated business support function that combines:

• Customer Service – answering inquiries, resolving complaints, providing product details.

• Sales Support – following up with leads, pitching CCTV solutions, assisting the sales team.

• Technical Coordination – guiding customers on product usage, troubleshooting basic issues, and coordinating with the service team.

• Back-Office Operations – data entry, CRM updates, preparing reports, and maintaining documentation.

3. Key Responsibilities

A. Customer Interaction & Relationship Management

• Handle inbound customer calls, emails, and WhatsApp inquiries regarding CCTV cameras, DVRs, NVRs, accessories, and other products.

• Manage outbound calls for lead generation, promotional campaigns, and service reminders.

• Provide accurate information on product specifications, pricing, installation procedures, and warranty policies.

• Act as the primary representative of Swiftech to ensure a positive customer experience at all touchpoints.

• Maintain professional etiquette and ensure timely resolution of queries.

B. Sales & Lead Generation

• Contact potential customers from the company database or market leads to promote CCTV products and security solutions.

• Understand customer requirements, suggest appropriate solutions, and assist in closing deals.

• Transfer hot leads to the sales team and ensure follow-ups until closure.

• Upsell and cross-sell value-added services such as annual maintenance contracts (AMC), storage solutions, cloud integration, and accessories.

• Achieve daily, weekly, and monthly call and conversion targets set by management.

C. Technical Assistance & Service Coordination

• Provide first-level troubleshooting support for basic issues related to camera setup, mobile app configuration, or connectivity.

• Coordinate with the technical support team for complex service requests.

• Schedule service visits, track progress, and ensure customers are updated at every step.

• Record service complaints in the CRM system and follow escalation procedures for unresolved cases.

D. Documentation & Reporting

• Maintain updated records of customer interactions, transactions, and feedback.

• Use CRM tools and spreadsheets to log inquiries, leads, and complaints.

• Generate daily call reports, sales summaries, and service status updates for management review.

• Ensure compliance with data privacy and confidentiality policies.

E. Cross-Department Coordination

• Collaborate with the sales department for order confirmations and quotations.

• Work with the purchase and warehouse teams to verify stock availability.

• Coordinate with the delivery/logistics team to ensure timely dispatch of CCTV systems.

• Liaise with HR and training departments for continuous skill development and process updates.

F. Compliance & Ethics

• Adhere to company policies, quality standards, and code of conduct.

• Follow call scripts where applicable while maintaining flexibility to handle unique situations.

• Ensure fair dealing, non-discrimination, and transparent communication.

4. Required Qualifications

• Minimum Bachelor’s Degree in Business Administration, Commerce, IT, or related field.

• Candidates with Diploma / Certification in BPO, Call Center Management, or Customer Service are preferred.

• Proficiency in English, Hindi, and regional languages is highly desirable.

• Basic knowledge of CCTV products, security systems, and IT networking is an advantage (training will be provided).

5. Skills & Competencies

• Excellent communication and interpersonal skills.

• Strong telephonic etiquette and ability to handle customers under pressure.

• Sales-oriented mindset with ability to persuade and negotiate.

• Analytical skills for handling technical and service-related queries.

• Proficiency in MS Office (Word, Excel, PowerPoint), CRM software, and ERP systems.

• Ability to work in a fast-paced, target-driven environment.

• Good memory and attention to detail for accurate documentation.

• Team collaboration and problem-solving mindset.

6. Work Environment

• Standard working hours: 9:30 AM to 6:30 PM (flexibility required for extended hours during peak business days).

• Office-based role with hybrid/remote options depending on company policy.

• Continuous training in soft skills, product knowledge, and BPO process improvement.

• Supportive workplace culture emphasizing teamwork, integrity, and innovation.

7. Career Path & Growth Opportunities

Swiftech CCTV Camera Company values its employees and provides structured career advancement. A BPO Executive can progress to:

1. Senior BPO Executive / Team Lead – overseeing a group of associates.

2. BPO Trainer / Quality Analyst – responsible for training new hires and monitoring call quality.

3. Operations Supervisor / Manager – managing daily BPO operations and client handling.

4. Sales / Business Development Roles – moving into direct sales, key account management, or channel partner relations.

5. Technical / Product Specialist Roles – specializing in CCTV product training, pre-sales consultation, and technical support.

8. Performance Metrics (KPI & Targets)

Performance will be measured using:

• Number of calls handled (inbound/outbound).

• Lead conversion ratio.

• First Call Resolution (FCR) rate.

• Customer satisfaction scores (CSAT).

• Service complaint resolution turnaround time.

• Accuracy of reporting and documentation.

• Contribution to revenue through upselling and AMC renewals.

9. Training & Development

Swiftech ensures that every BPO executive receives continuous professional development through:

• Induction programs on company profile and CCTV industry basics.

• Product-specific training (camera models, DVR/NVR, networking).

• Soft skills and customer handling workshops.

• Technical troubleshooting guides and simulations.

• Periodic refresher training and performance coaching.

10. Compensation & Benefits

• Competitive salary package with performance-based incentives.

• Attendance and punctuality bonuses.

• Annual appraisal and career progression opportunities.

• Health insurance and accident coverage.

• Paid leaves, festival holidays, and work-life balance support.

• Employee recognition programs (Best Performer of the Month, etc.).

11. Ethical & Compliance Guidelines

• Maintain customer confidentiality at all times.

• Avoid misrepresentation of products and false commitments.

• Follow lawful practices in data handling and telecalling.

• Respect customer privacy – no unsolicited harassment calls.

• Uphold Swiftech’s brand reputation with professionalism and honesty.

12. Conclusion

The BPO Executive role at Swiftech CCTV Camera Company is designed to be a challenging yet rewarding career opportunity for individuals passionate about customer service, technology, and sales. The position offers exposure to one of the fastest-growing industries – electronic surveillance – and provides a platform to develop communication skills, technical knowledge, and business acumen.

By joining the BPO team, employees will not only contribute to strengthening Swiftech’s market position but also build a long-term career with growth, recognition, and financial stability.

• It is a Full Time Telesales / Telemarketing job for candidates with 0 - 6 months of experience.

More about this Sales & Marketing Executive job

1. What is the eligibility criteria to apply for this Sales & Marketing Executive job?
   Ans: The candidate should be Graduate and above and above with 0 - 6 months of experience of experience
2. How much salary can I expect for this job role?
   Ans: You can expect a salary of ₹15000 - ₹40000 per month that depends on your interview. It's a Full Time job in Bangalore.
3. How many working days are there for this Sales & Marketing Executive job?
   Ans: This Sales & Marketing Executive job will have 6 working days.
4. Are there any charges applicable while applying or joining this Sales & Marketing Executive job?
   Ans: No, there is no fee applicable for applying this Sales & Marketing Executive job and during the employment with the company, i.e., SWIFTECH.
5. Is it a work from home job?
   Ans: No, it’s not a work from home job and can't be done online.
6. How many openings are there for this Sales & Marketing Executive role?
   Ans: There is an immediate opening of 8 Sales & Marketing Executive at SWIFTECH
7. Who can apply for this job?
   Ans: Only Female candidates can apply for this Telesales / Telemarketing job.
8. What are the timings of this Sales & Marketing Executive job?
   Ans: This Sales & Marketing Executive job has Day Shift.