Sales & Marketing Executive

Sales & Marketing Executive – Advertising Agency (Job Role)

Position: Sales & Marketing Executive

Company: R5 Advertising (Customize as required)

Key Responsibilities

1. Business Development & Sales

Identify and approach new clients for branding, advertising, social media, website, photography, and marketing services.

Generate leads through networking, referrals, LinkedIn, email marketing, and cold calling.

Conduct client meetings and presentations.

Prepare proposals, quotations, and service packages.

Negotiate contracts and close deals.

2. Client Relationship Management

Maintain strong relationships with existing clients.

Understand client business goals and marketing requirements.

Coordinate with the creative and digital teams to ensure timely delivery.

Follow up for renewals, upselling, and cross-selling opportunities.

3. Marketing Activities

Promote agency services through social media, networking events, business associations, and exhibitions.

Organize seminars, workshops, podcasts, and business networking events.

Create marketing campaigns to increase agency visibility and lead generation.

Represent the agency at industry events and trade shows.

4. Strategic Planning

Develop monthly sales targets and marketing plans.

Analyze competitors and market trends.

Suggest new service offerings and growth opportunities.

5. Reporting & Documentation

Maintain lead and client database.

Track sales pipeline and conversion rates.

Submit weekly and monthly sales reports.

Monitor campaign performance and client feedback.

Required Skills

Excellent communication and presentation skills.

Sales negotiation and closing abilities.

Knowledge of digital marketing, branding, and advertising.

Networking and relationship-building skills.

Proficiency in MS Office, CRM tools, and social media platforms.

KPI / Performance Metrics

New clients acquired per month.

Revenue generated.

Lead-to-client conversion ratio.

Client retention rate.

Number of meetings, presentations, and proposals submitted.

Suitable Industries to Target

Engineering & Manufacturing Companies

Hospitals & Healthcare Clinics

Real Estate Developers

Educational Institutions

Retail & E-commerce Brands

Restaurants & Food Businesses

Startups & SMEs

Goal: Generate new business, strengthen client relationships, and increase the agency's revenue through effective sales and marketing activities.

• It is a Full Time Telesales / Telemarketing job for candidates with 6 months - 2 years of experience.