Social Media Marketing

Role Overview

We’re looking for a Social Media Executive who can plan, create, and manage content across platforms while driving engagement, brand awareness, and measurable growth. This is not just posting—this role requires strategy, consistency, and understanding what actually works.

Key Responsibilities

Plan and execute social media content calendars across platforms (Instagram, Facebook, LinkedIn, etc.)

Create engaging posts (captions, creatives coordination, reels ideas, hooks)

Manage daily posting, scheduling, and consistency

Monitor comments, DMs, and audience interaction

Track performance metrics (reach, engagement, conversions)

Optimize content based on analytics and trends

Stay updated with the latest social media trends, reels formats, and algorithm changes

Collaborate with designers, video editors, and the marketing team

Run basic paid campaigns (optional but preferred)

Maintain brand tone, voice, and visual consistency

Required Skills

Strong understanding of social media platforms & algorithms

Good writing skills (especially for captions & hooks)

Basic knowledge of content strategy

Familiarity with tools like Meta Business Suite, Canva, Buffer, Hootsuite, etc.

Ability to read insights and improve performance

Creativity + practical thinking (what works > what looks fancy)

Preferred Qualifications

6 months – 1 years of experience in social media management

Experience with reels/short-form video content

Basic knowledge of ads & boosting posts

Understanding of niche-specific content (e.g., eCommerce, spirituality, lifestyle, etc.)

KPIs (How performance is judged)

Engagement rate growth

Follower growth (organic)

Content consistency

Reach & impressions

Leads/conversions (if applicable)

• It is a Full Time మార్కెటింగ్ job for candidates with 6 months - 1 years of experience.