Om Soft Solution is looking for a motivated and results-driven SEO Executive to join our digital marketing team. The candidate will be responsible for improving website rankings, increasing organic traffic, and implementing effective on-page and off-page SEO strategies.
Key Responsibilities
Perform keyword research and identify relevant target keywords.
Implement on-page SEO, including title tags, meta descriptions, headings, URLs, internal linking, and content optimization.
Execute off-page SEO activities such as link building, directory submissions, business listings, and outreach.
Monitor website rankings, organic traffic, and SEO performance.
Conduct technical SEO audits and identify issues affecting crawling, indexing, and website performance.
Work with content and development teams to implement SEO recommendations.
Analyze competitors and identify new SEO opportunities.
Manage and monitor Google Search Console and Google Analytics.
Optimize websites for local SEO and Google Business Profile where required.
Prepare regular SEO performance reports and track KPIs.
Stay updated with Google algorithm updates, SEO trends, and best practices.
Required Skills
Basic to good understanding of SEO principles and Google ranking factors.
Knowledge of On-Page, Off-Page, Technical, and Local SEO.
Experience with Google Search Console, Google Analytics, Google Keyword Planner, and SEO tools.
Basic understanding of HTML, WordPress, and website structure.
Good analytical and problem-solving skills.
Good written communication skills.
Ability to work independently as well as in a team.