We are looking for a Performance Marketing to join our team at Agile Ai Tech Private Limited to help plan and execute marketing campaigns. This role involves both online and offline promotions, customer engagement and branding activities. The position offers an in-hand salary of ₹15,000 - ₹30,000 and growth opportunities in the field.
About the Role :
We are looking for a Performance Marketing Associate who has a basic understanding of digital marketing and paid advertising. The candidate will be responsible for supporting Google Ads and Meta Ads campaigns, generating quality leads, monitoring campaign performance and improving advertising results.
Key Responsibilities
Assist in planning and managing Google Ads and Meta Ads campaigns.
Monitor campaign budgets, leads, clicks, CTR, CPC and CPL.
Work on online advertising and lead-generation activities.
Conduct keyword research and audience targeting.
Optimize campaigns to improve lead quality and reduce advertising costs.
Prepare and analyse campaign performance reports.
Coordinate with the creative team for ad creatives and content.
Monitor competitors and market trends.
Support Google Analytics (GA4) and conversion tracking.
Candidate Requirements
Bachelor's degree in BMS, BBA, BMM, Marketing or a related field.
Digital Marketing course or certification preferred.
Basic knowledge of Google Ads and Meta Ads.
Understanding of PPC, paid advertising and lead generation.
Basic knowledge of Google Analytics (GA4).
Understanding of CTR, CPC, CPL, CPA and ROAS.
Good analytical and communication skills.
Ability to work with data and identify areas for improvement..
Job Requirements:
The minimum qualification for this role is Graduate and 6 months - 3 years of experience. The position also requires strong communication skills, basic knowledge of marketing tools, AI tools and a creative approach.