డిజిటల్ మార్కెటింగ్ మేనేజర్

Digital Marketing (Performance Marketing) Manager - Real Estate

Location: Hebbal, Bangalore

Experience Required: 5+ Years

Jobs Description

S&S Properties is looking for an experienced Digital Marketing (Performance Marketing) Manager to lead and execute digital marketing strategies for its real estate projects. The ideal candidate should have strong hands-on expertise in paid advertising, lead generation, SEO, campaign optimization, and performance analysis to drive quality leads, improve conversions, and maximize return on advertising spend.

Roles and Responsibilities

• Plan, manage, and optimize Meta Ads, Google Ads, and LinkedIn Ads campaigns for lead generation.

• Develop and execute digital marketing strategies for multiple real estate projects.

• Manage advertising budgets across platforms to ensure efficient spending and maximum ROI.

• Manage SEO activities, keyword research, and website optimization to improve organic visibility.

• Collaborate with the Graphic Design team to plan and develop high-performing marketing creatives.

• Coordinate with the Website Development team for website updates, landing page creation, and conversion rate optimization.

• Monitor campaign performance, lead quality, conversions, and return on investment (ROI).

• Analyze marketing data and continuously optimize campaigns to improve performance.

• Implement and monitor conversion tracking using Google Tag Manager, Google Analytics 4, Meta Pixel, and Google Conversion Tracking.

• Coordinate digital marketing activities across multiple real estate projects.

• Track leads through CRM and lead management systems to evaluate campaign effectiveness.

• Prepare regular performance reports and provide actionable insights to improve marketing results.

Requirements

• Minimum 5 years of experience in digital marketing, preferably in performance marketing.

• Experience in real estate or property marketing is preferred.

• Strong hands-on expertise in Meta Ads, Google Ads, LinkedIn Ads, and SEO.

• Experience in lead generation, campaign management, budget allocation, and ROI optimization.

• Proficiency in Google Tag Manager (GTM), Google Analytics 4 (GA4), Google Search Console, and Meta Pixel.

• Knowledge of Google Conversion Tracking, UTM tracking, and CRM/lead management systems.

• Experience with Semrush or Ahrefs and Looker Studio for SEO research, reporting, and performance analysis.

• Ability to work closely with Graphic Design and Website Development teams.

• Strong analytical, communication, coordination, and project management skills.

Technical Skills

Google Ads, Meta Ads Manager, LinkedIn Campaign Manager, Google Tag Manager (GTM), Google Analytics 4 (GA4), Google Search Console, Meta Pixel, Google Conversion Tracking, Semrush/Ahrefs, Looker Studio, UTM Tracking, CRM/Lead Management Systems.

• It is a Full Time మార్కెటింగ్ job for candidates with 5 - 6+ years Experience.