సోషల్ మీడియా మార్కెటింగ్ ఎగ్జిక్యూటివ్

Office Hours: Monday to Saturday, 9:00 AM – 6:00 PM

About the Role

We are looking for a creative, enthusiastic, and trend-aware Social Media executive to join our team. The ideal candidate should have a passion for social media, content creation, and digital marketing, along with an understanding of what makes content engaging and shareable.

You will work closely with the marketing team to create engaging content, manage social media platforms, explore new trends, and contribute to building a strong online presence for the brand. You will also gain exposure to basic SEO and performance analytics to understand how content drives reach, engagement, and organic growth.

Core Responsibilities

1. Social Media Management

• Assist in managing social media platforms such as Instagram, LinkedIn, Facebook, and others.

• Plan and schedule posts, reels, stories, and other social media content.

• Stay updated with the latest social media trends, viral content, audio, and platform updates.

• Help maintain a consistent brand voice and posting schedule.

• Research competitors and identify opportunities to improve social media presence.

2. Content Creation & Strategy

• Create engaging social media posts, reels, carousels, stories, and short-form videos.

• Use tools like Canva and CapCut to design creatives and edit videos.

• Brainstorm fresh content ideas, hooks, captions, and creative campaigns.

• Repurpose blogs, website content, and marketing materials into social-friendly formats.

• Collaborate with the team to develop content calendars and campaign ideas.

3. Social Media Growth & Engagement

• Assist in developing strategies to improve reach, engagement, followers, and brand awareness.

• Monitor comments, messages, shares, and other audience interactions.

• Research relevant hashtags, keywords, and trending topics.

• Identify content formats and ideas that resonate with the target audience.

4. Performance Tracking & Analytics

• Track social media metrics such as reach, impressions, engagement, views, and follower growth.

• Prepare basic performance reports and identify top-performing content.

• Use insights and analytics to suggest improvements in content strategy.

• Support the team in understanding audience behavior and optimizing future posts.

5. Basic SEO & Digital Marketing Support

• Understand basic keyword research and search intent.

• Assist in optimizing social media captions, titles, and descriptions with relevant keywords.

• Support content repurposing for organic search and website traffic.

• Gain exposure to tools such as Google Analytics, Google Search Console, Ahrefs, or SEMrush.

Qualifications & Skills

• A strong interest in social media, content creation, and digital marketing.

• Basic understanding of Instagram, LinkedIn, and other social media platforms.

• Proficiency in Canva and CapCut for designing and editing content.

• Creativity, good communication skills, and attention to detail.

• Ability to identify trends and convert ideas into engaging content.

• Basic knowledge of captions, hashtags, reels, and content planning.

• Willingness to learn, experiment, and adapt to changing social media trends.

• Ability to work collaboratively and meet deadlines.

Good to Have

• Experience managing a personal, college, or brand social media account.

• Basic video editing, graphic design, or copywriting skills.

• Familiarity with social media analytics and content scheduling tools.

• Basic understanding of SEO and digital marketing.

• A portfolio of social media creatives, reels, or other content projects.

What You’ll Gain

• Hands-on experience in social media management and content marketing.

• Opportunities to work on real campaigns and creative projects.

• Practical exposure to content strategy, trend research, and audience growth.

• Mentorship from the marketing team and an opportunity to develop your creative and analytical skills.

• Opportunity for a Pre-Placement Offer (PPO) based on performance and measurable contributions.

• It is a Full Time డిజిటల్ మార్కెటింగ్ job for candidates with 6 months - 1 years of experience.