Social Media Manager

We are looking for a passionate and trend-driven Social Media Manager (Female) to handle the online presence of our kids’ fashion brand. The ideal candidate should have a strong understanding of fashion aesthetics, kids’ trends, and storytelling that connects emotionally with parents and young audiences. You’ll be responsible for building a consistent, playful, and stylish digital identity for the brand across all major social media platforms.

Key Responsibilities:

• Develop and execute creative social media strategies to grow brand visibility and engagement.

• Plan and manage daily posts, stories, and reels across Instagram, Facebook, and other relevant platforms.

• Create engaging photo and video content in collaboration with the design, photography, and marketing teams.

• Work closely with stylists, photographers, and influencers to curate on-brand fashion content.

• Plan seasonal campaigns, product launches, and collaborations that reflect current fashion trends.

• Monitor social media analytics and performance metrics; provide insights and monthly reports.

• Engage with followers by responding to messages, comments, and inquiries in a timely and friendly manner.

• Stay updated with kids’ fashion trends, social media algorithms, and viral content ideas.

• Manage influencer partnerships, barter deals, and paid promotions to expand brand reach.

• Coordinate with the e-commerce team to align social media promotions with online sales and offers.

Skills & Qualifications:

• Bachelor’s degree in Marketing, Fashion Communication, or a related field.

• 3–4 years of experience in social media management (experience in fashion or kidswear preferred).

• Strong sense of visual aesthetics, color coordination, and brand consistency.

• Proficiency in Canva, Photoshop, or other design tools.

• Excellent writing, captioning, and storytelling skills.

• Ability to think creatively and keep up with fast-moving trends and reels formats.

• Familiarity with influencer marketing and paid ad campaigns.

• It is a Full Time డిజిటల్ మార్కెటింగ్ job for candidates with 3 - 4 years of experience.